Why Even Unique Content Public Blog Networks Don't Work...
- SEO |
Since the big deindexing of public blog networks by Google in 2012, I saw a lot of networks disappear. Some stayed around but are now primarily used for tier2/tier3 links and others switched their approach to try and improve the quality of their service and hopefully decrease deindexing.
The networks that switched their approach and are trying to make themselves higher quality tend to only accept unique content now. I think it was a valiant effort to try and keep public blog networks alive, but the main issue with these networks is that the domains/blogs themselves that are being added by the users just aren't worth the time to get a link from.
Even if you only allow unique content on a public blog network, you still have 99% of the users registering PR3 or PR4 expired domains that are going to drop to PR1 or PR0 on the next update. Almost NOBODY using these networks is adding worthwhile domains to them. They are all domains with poor link profiles and eventually, they lose their PR and thus lose their value to the owner, and at that time they drop the domain and remove it from the network. When this happens, everyone who wrote unique content and got a link from that site in the network loses their link.
I would imagine 95% of the domains in these public blog networks eventually lose their PR and get dropped by the owner. So almost EVERY link you build will at some point no longer be around. Public blog networks are really only useful for short-term benefit, even if it's a unique content network.
This doesn't apply to private blog networks that are owned and maintained by a trustful company or individual. Private networks can be kept to a high standard, the PR can be maintained, and the owners will often improve the domains and make them more valuable. But none of this applies with public networks.
The networks that switched their approach and are trying to make themselves higher quality tend to only accept unique content now. I think it was a valiant effort to try and keep public blog networks alive, but the main issue with these networks is that the domains/blogs themselves that are being added by the users just aren't worth the time to get a link from.
Even if you only allow unique content on a public blog network, you still have 99% of the users registering PR3 or PR4 expired domains that are going to drop to PR1 or PR0 on the next update. Almost NOBODY using these networks is adding worthwhile domains to them. They are all domains with poor link profiles and eventually, they lose their PR and thus lose their value to the owner, and at that time they drop the domain and remove it from the network. When this happens, everyone who wrote unique content and got a link from that site in the network loses their link.
I would imagine 95% of the domains in these public blog networks eventually lose their PR and get dropped by the owner. So almost EVERY link you build will at some point no longer be around. Public blog networks are really only useful for short-term benefit, even if it's a unique content network.
This doesn't apply to private blog networks that are owned and maintained by a trustful company or individual. Private networks can be kept to a high standard, the PR can be maintained, and the owners will often improve the domains and make them more valuable. But none of this applies with public networks.
Tim Pears
Tim Pears
Tim Pears