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Should I spawn popular, high PR pages to a new site?

by Mike Vick
6 replies
  • SEO
    • |
Let's say I have a web site about footwear.

I cover all footwear but my section on running shoes is more popular than the rest of the site. Over 75% of my revenue comes from this section. The site makes $1000/month.

After the December PR update, my site went from PR0 to PR2. Several running shoe pages went from PR0 to PR4.

The current domain is "AllFootwear.com". I'm thinking of either changing the domain to "RunningShoes.com" or creating "RunningShoes.com" as a second site. I plan to focus on running shoe content.

Considering the current PR and revenue, what would you guys do among the following options?
  1. Don't change the site. Just focus on the running shoe content within the existing site.
  2. Change the domain, 301 redirect the site, and focus on the running show content.
  3. Create a new site and 301 redirect the running shoe pages.
#301 redirect #high #high pr domain #pages #popular #site #spawn
  • Profile picture of the author ufshane
    Originally Posted by Mike Vick View Post

    Let's say I have a web site about footwear.

    I cover all footwear but my section on running shoes is more popular than the rest of the site. Over 75% of my revenue comes from this section. The site makes $1000/month.

    After the December PR update, my site went from PR0 to PR2. Several running shoe pages went from PR0 to PR4.

    The current domain is "AllFootwear.com". I'm thinking of either changing the domain to "RunningShoes.com" or creating "RunningShoes.com" as a second site. I plan to focus on running shoe content.

    Considering the current PR and revenue, what would you guys do among the following options?
    1. Don't change the site. Just focus on the running shoe content within the existing site.
    2. Change the domain, 301 redirect the site, and focus on the running show content.
    3. Create a new site and 301 redirect the running shoe pages.
    I am going to give you option 4, keep your current site going, start a 2nd site focusing on running shoes in more detail until it becomes as popular as your running shoe section on your current site.
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    • Profile picture of the author Mike Vick
      Originally Posted by ufshane View Post

      I am going to give you option 4, keep your current site going, start a 2nd site focusing on running shoes in more detail until it becomes as popular as your running shoe section on your current site.
      I was considering this option as well so I wouldn't interrupt the current revenue. I just didn't want to start a site from scratch.

      With option 4 would you then write running shoe content for both sites? What would be the best method for writing an article for the new site, have it rank for the new site, then also use it on the old site?
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  • Profile picture of the author yukon
    Banned
    Originally Posted by Mike Vick View Post

    I'm thinking of either changing the domain to "RunningShoes.com"
    Bad idea.

    You'll most likely drop every money making page you currently have ($0.00). Messing with ranked pages/URLs is a no-no for SEO.



    Originally Posted by Mike Vick View Post

    ...or creating "RunningShoes.com" as a second site.
    Good idea.

    Having multiple sites about a root keyword/subject (ex: shoes) makes ranking pages easier, it's basically free links for boosting new sites/sub-niches.




    Originally Posted by Mike Vick View Post

    After the December PR update, my site went from PR0 to PR2. Several running shoe pages went from PR0 to PR4.
    How do you know running shoes (example) is the most profitable keyword you should be targeting? Just because your site is earning 75% of it's income from the running shoe sub-niche doesn't always mean it's the best option. Maybe your SEO for running shoes is better than womens dress shoes but womens dress shoes is higher sales volume with less competition?

    Did you rank any pages for the other shoe categories?
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    • Profile picture of the author Mike Vick
      Originally Posted by yukon View Post

      Having multiple sites about a root keyword/subject (ex: shoes) makes ranking pages easier, it's basically free links for boosting new sites/sub-niches
      On my most popular PR4 running shoe pages, should post links to the similar, more detailed pages on the new site?

      Originally Posted by yukon View Post

      How do you know running shoes (example) is the most profitable keyword you should be targeting? Just because your site is earning 75% of it's income from the running shoe sub-niche doesn't always mean it's the best option. Maybe your SEO for running shoes is better than womens dress shoes but womens dress shoes is higher sales volume with less competition?

      Did you rank any pages for the other shoe categories?
      That's a good point about comparing the sub-niches. Looking at my stats right now, the running shoe content does not get the highest cost per click but its volume of clicks dwarfs everything else.

      I think my on page SEO is good every where. The running shoe pages get more natural links than the other pages, however.

      I do have one PR4 page not in the running shoe niche but I lucked into this one. A very famous person in the niche linked to this page and his article was syndicated to hundreds of other sites, including the link to my site.
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  • Profile picture of the author Mike Anthony
    Originally Posted by Mike Vick View Post


    After the December PR update, my site went from PR0 to PR2. Several running shoe pages went from PR0 to PR4.

    The current domain is "AllFootwear.com". I'm thinking of either changing the domain to "RunningShoes.com" or creating "RunningShoes.com" as a second site. I plan to focus on running shoe content.
    I can't read more than one or two threads here anymore without my brows getting knotted up in confusion.

    What in the world does PR have to do with a decision to change a domain?
    Signature

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  • Profile picture of the author Mike Vick
    Thanks again guys for the pointers. I was going to possibly clobber the existing site's revenue in an attempt to prop up the new site. Instead, I simply created a new site using different hosting and a different domain registrar.

    I did however 301 redirected a couple low traffic, low money pages from the old site to the new site. I didn't want to start from scratch. The new site is already indexed and is getting a little organic traffic its the new pages.

    Thanks again.
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