What Works In Google These Days?

25 replies
  • SEO
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I used to build blogs and got hit hard with the penguin & panda updates. I'm thinking of getting back into it but am EXTREMELY wary of doing anything like backlinks, etc. that will get me killed in the search engines.

So, what REALLY works these days? Can anyone recommend a quality WSO or site or something that works and I will not regret implementing?
#days #google #works
  • Profile picture of the author travlinguy
    Same thing that has always worked regardless of the Google Zoogle. Quality content.
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    • Profile picture of the author AffiliateWaves
      Yes content is always king ,no matter how many updates Search engine algorithm takes .
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      Need high Quality Expired domains click here to see now

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  • Profile picture of the author Chris Chicas
    What works in Google these days? PPC ads. Not to sound flippant but that's what works best for me with Google. I'm done building those stupid a** "Link wheels" Well, actually I"m not really done... but I don't flow them with worthless backlinks like most of us used to do a while back. Now if I was to do something similar I focus only on backlinks from good or great PR domains.

    Other things that work best with ranking on Google are social media backlinks... from Google plus, facebook, etc.

    You'll hear a 100 different responses but what I wrote above is what I am doing and what I"m sticking with.
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    • Profile picture of the author everyonewins
      I understand I need quality content...but if it is just content on a blog how will someone find it? Don't you need to put a long tail keyword in the title or get some backlinks from somewhere?
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  • Profile picture of the author Dixsin
    I seem to be ranking just fine without "quality content'.
    Matter of fact, I'm ranking higher now with no emphasis on content what so ever.

    In my humble opinion.. PR links is the way to go and keyword diversification.


    I'm testing sites right now that are seeing large jumps with PR links and then even higher jumps once the keyword diversification is done properly.

    That is what is working in the Google machine these days.
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    • Profile picture of the author nik0
      Banned
      Originally Posted by Dixsin View Post

      I seem to be ranking just fine without "quality content'.
      Matter of fact, I'm ranking higher now with no emphasis on content what so ever.

      In my humble opinion.. PR links is the way to go and keyword diversification.


      I'm testing sites right now that are seeing large jumps with PR links and then even higher jumps once the keyword diversification is done properly.

      That is what is working in the Google machine these days.
      As long as you avoid duplicate content on the same site or spun content then the quality of content matters very little indeed, asuming you take care of the link building yourself instead of depending on others to link to it obvious.

      I know cause most of my affiliate sites have pretty poor content and they rank just as easily.
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      • Profile picture of the author Dixsin
        Originally Posted by nik0 View Post

        As long as you avoid duplicate content on the same site or spun content then the quality of content matters very little indeed, asuming you take care of the link building yourself instead of depending on others to link to it obvious.

        I know cause most of my affiliate sites have pretty poor content and they rank just as easily.
        word up on the spun/duplicate content
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        • Profile picture of the author nik0
          Banned
          Originally Posted by Dixsin View Post

          word up on the spun/duplicate content
          What's their to word up, if you don't know what the words mean you can use google translate.
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  • Profile picture of the author ezekielseo
    This is my first post in a while, because i've been very busy with new SEO sites/Clients. So take my word and run with it.

    Here's what i noticed with google:

    Quality content is NOT king. - sure many people on this forum preach it, including people in this post preach it. Quality content is good to have on a site, but not mandatory. However, 100% unique content is what is preached, google doesn't have bots to go through your content and read it and say wow this site has valuable information lets rank it! - that doesn't happen. Sites like wikipedia and wikihow rank because of the authority, not because of the valuable content they have on their site.

    What i would say right now, is PR links and link diversification is what really is killing it right now. Also throwing different variations of anchor texts is what is stabilizing a site and having it ranked for broad keywords. Google is now ranking sites based on topics now, rather than pages being ranked for keywords you are targeting.

    I have been able (still am doing it) to rank sites with just optimized pictures on the page, and still have it rank close to the 1rst page if im using the right links, and right keywords.

    So what it all boils down to:
    -HIGH PR Links
    -Anchor Text diversification
    -Unique Articles

    If you have any further questions, you can PM me but i am rarely on the forum because i am doing my SEO works so i will try and respond as soon as possible - but dont be let down because i didn't reply within 24 hours.
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  • Profile picture of the author Stallion
    Exactly. The whole quality content thing annoys me. Don't get me wrong, it is important. From the perspective of a search engine, it can't read your content. It can't tell if it is quality or crap. It can measure metrics such as grammar, sentence structure, unique content, etc, but it doesn't know if I'm writing absolutely crap or if it is the most scientifically backed piece of content.

    Good content should get you links though. It should also do some of the work when it comes to building back links.
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  • Profile picture of the author nettiapina
    Search engine might not know about the quality of your content, but the users will. Google is tracking every outbound link from SERPs. Maybe we should be talking about popularity?

    Quality content mantra annoys me too. There's too many people who just throw it as an one-liner like it would help somebody. It's not about keywords and densities - the content doesn't even need to have words. You might have a fun app that gets a lot of outbound links, or joke pics that get social media love. Or your brand may make you appear as an authority, and you can get away with some content of questionable quality. There's many ways to build content, and many ways to get traffic.

    In my opinion "unique" is not terribly useful definition either, because every new way of putting words together is unique. Doesn't mean that there's market or SEO potential to it.
    Signature
    Links in signature will not help your SEO. Not on this site, and not on any other forum.
    Who told me this? An ex Google web spam engineer.

    What's your excuse?
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  • Profile picture of the author anoopsparx
    Quality content, social media, technical SEO and User Problem Solving.
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  • Profile picture of the author fearlesspioneer
    Write extrordinary content ONLY-->Find out high quality websites in your niche as the link prospects-->Email outreach or even telephone outreach to the webmasters
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  • Profile picture of the author Klemen Znidar
    Private blog networks (when done right) work extremely well. But of course you need to have good content too (if you want to keep the rankings that is).

    -k
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  • Profile picture of the author abhish
    I am really confused! I have heard people saying number of times that quality content always matters but here I discovered something new that content really doesn't matter. Link building would be fine to improve rankings.
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  • Profile picture of the author Haship
    Try guest posting, you will be surprised how good it can be if done properly...

    Just never publish guest posts on dropped/expired domains.
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  • Profile picture of the author everyonewins
    It seems to me that the only way to determine if content is "Quality Content" is how long a visitor spends on the page. If they are looking for something, and your page comes up, and they spend a long time on it, then it makes sense that the content was "Quality"...

    In regards to backlinks, how do you go about getting them? I mean anyone can get backlinks...but those GOOD ONES that Google loves...that's the question. Do you use tools to determine their PR ranking or how valuable they are or what type of topic they come from? What's the best way to go about getting quality backlinks for a specific blog you are creating?
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  • Profile picture of the author Webkingseo
    Link Building still works but it should be done with a lot of diversification used in Anchor text , backlinks , Accounts , IP address and you should have quality and readable content on every link.

    You should also use social media to get traffic on blogs or any informative link you build , It gives a lot of authority to the link if its shared and liked by real peoples. It will not only bring traffic to your links but also provides a good link juice to your backlinks.

    Thanks
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  • Profile picture of the author usmanishaque
    Content is not the king. if you really want to rank your content high in google search results need to create some backlinks and social signal from facebook and google. G+ likes matters alot in ranking factor.
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  • Profile picture of the author bermuda
    You have run into problems because perhaps you underestimated the way Google functions. Note that SEO is only one way to succeed online, you can always choose paid advertising to build quick, quality traffic for your website. Besides, traffic is all we are all after even when using the finest optimization methods, aren't we? If everything seems so complicated to you, stop worrying and it is the time to get help from professionals and top companies having bright internet backgrounds.
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  • Profile picture of the author Ghoster
    Well, Google is getting closer to their goal of obliterating any practice meant to manipulate their SERPs.

    If you want to build for long-term your best bet is to create unique content, as others have said.

    More than that, though, you want to make sure that your entire site is focused on a core keyword. Google likes sites that contain content on a variety of different facets of the same keyword. For instance, if your going to create a site on dog care, you want to have categories such as ->dog training, ->dog health, ->dog breeding, etc.

    A site that focuses on dogs and NASCAR and Forex all under one roof will rank lower. The reason for this is that Google considers a site that focuses on one keyword to be of more value to visitors. Such sites are easier to navigate when users want information on only one subject. Therefore, they are more deserving of a higher rank for that keyword.

    The exception to this seems to be pure news sites such as Huffpost. These sites tend to already rank highly anyway, though.

    It seems to me that the only way to determine if content is "Quality Content" is how long a visitor spends on the page. If they are looking for something, and your page comes up, and they spend a long time on it, then it makes sense that the content was "Quality"...
    I wouldn't be surprised if by now Google has algorithms that can come up with a fuzzy distinction between quality and rubbish content. Of course, they can already determine keyword stuffing. Determining frequent and glaring grammar mistakes shouldn't be that hard to do, imo. It's also relatively simple to analyze article structure, and this can give a good idea of whether the content is organic or if it was ripped from many sources and thrown together to form a "new" article.

    Maybe they can't do these things yet, but they can't be far off.
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    On the whole, you get what you pay for.

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  • Profile picture of the author boxoun
    Since he said he doesn't want to do backlinks then I think the appropriate answer is to have quality content and market the crap out of it. Let your momma and cousins know. Tell them to tell their sisters and fathers.
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  • Profile picture of the author OfficerIM
    what do you mean by link diversification?
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    • Profile picture of the author Kevin Maguire
      Originally Posted by boxoun View Post

      Since he said he doesn't want to do backlinks then I think the appropriate answer is to have quality content and market the crap out of it. Let your momma and cousins know. Tell them to tell their sisters and fathers.
      What? The brotha's don't link too?

      Originally Posted by OfficerIM View Post

      what do you mean by link diversification?
      He means, buy into some IM'ers unfounded theory based around his own SEO failings.
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