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Question about press/news release articles can they trigger an Algorithm demotion?

by MisterMister
6 replies
  • SEO
    • |
Say you have over 3000 articles on your blog, you have no manual penalties in GW tools, but your site's ranking dropped, do you have to go through every single one and find out which ones are not quality and than edit them or just delete them all together? starting from articles from years ago to present it seems like a lot of hard work to go through each article to add more content or clean up the article.

Do press release articles hurt you, so they are announcing an event and you have a link to the event but its just a text link is that considered promotion or paid link even tough you never got paid they just sent in an article news release to you to post up? Should you delete all of those article press releases?

An example is of a press release "Food Festival in Kentucky, Live Online at blTV"

And the press release is promoting the event and provides a link to their website where the event can be seen free live.

Are these type of articles hurtful to your ranking? I've received articles from reputable sites like FoodNetwork, and other reputable networks to post up news releases announcing upcoming evfents should I delete them all? I notice other blogs have the same press release articles but don't have a demotion.

Its very hard understanding this Panda/Penguin stuff.
#algorithm #articles #delete #demotion #older #press or news #question #release #spammy #trigger
  • Profile picture of the author nettiapina
    Can you please explain a bit more what you mean by "site's ranking dropped"? How many keywords do you track? What kind of drop you saw? Can you give an example of a keyword?
    Signature
    Links in signature will not help your SEO. Not on this site, and not on any other forum.
    Who told me this? An ex Google web spam engineer.

    What's your excuse?
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    • Profile picture of the author MisterMister
      Well when I type my website in Alexa the rankings used to be in the 400,000 now it is in the 4 million ranking, the traffic is no longer coming in and this tarted around the end of late 2012 and early 2013. My average in 2011 and 2012 was about 100 thousand unique visitors a month all from organic search, I never used a facebook and never posted my links on comments, I didn't do any of that SEO stuff of sharing links. all my traffic came from organic searches and google news.

      Most of my articles concerning popular keywords are lost. I do not have ea google analytic s but I have a webmaster tools.

      Popular keywords like Iron chef etc. things concerning foods shows and foods, I used to have articles in the front page of search. Also my adsense earnings dropped big time, I used to average around 50 to 100 dollars a day now I make 5 dollars a month. low impressions to my site before when I checked adsense it would say a couple thousand visits now its like 8 visits. I have a google news site yet not gaining any type of traffic when I post a new article.

      I have no manual penalty, I notice also that I had a lot of scraper sites stealing my articles and posting them on these weird generic blogs with only a few posts but spammy with affiliate links that have no quality at all, I think they use my rss feed to steal articles, should I delete my RSS feed? Could these random spam blogs be hurting my serp?
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      • Profile picture of the author nik0
        Banned
        How many of the 3000 pages are hosted press releases?

        If it's a significant amount I would definitely consider removing them, afterall the events already have passed so no reason to keep that content alive, unless it drives traffic obvious.

        In the future when you want to announce events you would be better of announcing the news in your own words instead of just copy/pasting it.

        Just my 2 cents.

        ps: My own site had about 50 hosted press releases that were all over the web, from my own clients btw, my rankings kept on jumping up and down, after removal it slowly stabilized more.
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      • Profile picture of the author nettiapina
        Alexa is not a good way to track popularity. It's a guess at best, and may be very inaccurate if your users are not using their toolbar for some reason. I know for a fact that it's almost unheard of around here.

        Traffic loss is something more concrete. You're tracking the website traffic in some way, right? So you can compare the patterns from different years? You said you don't have Analytics, but that's not the only game in town. If you can, try to go back and check if something changed around the time of the drop.

        Can you check if your once-popular articles are somewhere in the search? Within first 10 results pages (top 100 results)? You can also tools such as proranktracker.com so you don't need to do it by hand. If the article gets old and people don't find it relevant, it would be natural if it fell in the results, but "evergreen" content shouldn't go for no reason.

        Don't delete RSS feed, it doesn't really stop the leeches. While RSS is an easy way to grab content many tools just take the page and parse the content from there.

        You could indeed clean some of the old press releases. You can also use plugin caller Redirection to point the dead links to a working page.
        Signature
        Links in signature will not help your SEO. Not on this site, and not on any other forum.
        Who told me this? An ex Google web spam engineer.

        What's your excuse?
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  • Profile picture of the author MisterMister
    Should I just delete articles that don't offer up much unique content like press releases announce events, many of these are also sent to other blogs in my niche and have them show up as 404 in search and start fresh? or will that mess me up?

    Not all of them are press releases, maybe 100 or more but many are news releases like stores about upcoming food events and such and interviews on cooks that were given to other blogs as well. Should I delete them as well, It would take way to long to keep editing over 1 thousand news releases from a year or two ago, I just hope it doesn't hurt me even more. What if some sites linked back to those older articles years ago and than it becomes a broken link on their site, will that hurt me? or no?
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    • Profile picture of the author nik0
      Banned
      In case you run WP there is a plugin named linkjuice keeper, that will redirect the old link juice that points at non existing pages.

      I would get rid of all those releases yes, you could also try to figure out which releases have links pointing at them and keep just those.

      Just download your whole batch of external links from Ahrefs or the like and see which pages have links pointed to them.
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