9 {{ upvoteCount | shortNum }}
9 {{ upvoteCount | shortNum }}

General SEO questions

by Bretlaw
8 replies
  • SEO
    • |
Hello,

So far I actually only have one website that makes about 70-80 euro's (about a $100) a month and I want to change that. The website I have is a very basic, information-based website; it has about 15 pages and does pretty good in the local Google rankings (NL). It is a pure HTML/CSS website, so no Wordpress, Joomla or other CMS is behind it. Since I have some spare-time I was wondering if you guys could help me out and answer a few questions that I have concerning some new websites that I want to launch:

- Wordpress. The websites I make a usually pure info-based websites with a lot of content. I was wondering if there is any way to use Wordpress as a more 'static' website. I want to get rid of the whole blog-look and I don't want to categorize every post/page under a certain category. Is this possible?

- Wordpress. What is the benefit of using Wordpress besides the ease of use?

- Keywords. I have found a nice keyword that I want to base a website on. The keyword consists of 4 words and is a 'how to X Y' query with 4400 monthly searches. I was wondering if you guys would make a website purely based on the 'how to X Y' sentence or would you make a website covering everything around product Y?

- URL. Would you choose www.how-to-x-y.com (EMD) or make a more general website using www.y.com and include several articles on that targeting the longtail keyword 'how to X Y'?

- Backlinks. I see a lot of websites being sold that are only on-page SEO optimized, no backlink gathering is done whatsoever. Usually these are websites that use a very MFA Wordpress theme such as CTRtheme or some other ad-filling theme, isn't it hard to find websites that would want to link to yours if it is so obvious that your website is purely made for money? Would you guys say that the importance of backlinks isn't what it used to be? Meaning that if you have a quality content-based website you can already rank pretty good without having a lot of backlinks?

- Posting frequency. Could you provide me with some advice concerning posting frequency? I know that Google loves websites that are regularly updated. I was wondering if there is any tactic that has proven to work good. For example: launch website with 5 pages, after 1 week add 2 pages, after 2 weeks add 2 pages, after 3 weeks add 1 page etc.


I am really looking forward to your answers and different insights! Thanks in advance for reading and answering.


Yours sincerely,
Bretlaw
#backlinking #general #questions #seo #url #wordpress
  • Profile picture of the author twilightofidols
    1. Yes this is possible. Some themes are intended for static sites. There is also the option to make a particular post or page static in the built-in options.

    2. Ease of use, trusted CMS, easy to optimize for SEO, countless plugins/themes to improve user experience not available on other CMS

    3. Depends if you want to create a small niche or authority site. I would not base your site around the product if you are simply an affiliate. I'd base it around the product category or general subject with a different post for each product.

    4. Option 2, create a brand for yourself and use that.

    5. Wrong. Building backlinks is more important than ever. Sure you can rank with little-to-no backlinks, but why sit there and pray when you can make it happen? Write good content for your readers, Googlebot can't understand your content only the uniqueness and probably how the visitors interact with it. AI isn't that advanced yet. Googlebot does understand the value of your backlink profile.

    6. As much as you can handle.
    Signature
    Sad Panda
    {{ DiscussionBoard.errors[9083235].message }}
    • Profile picture of the author Bretlaw
      Originally Posted by twilightofidols View Post

      3. Depends if you want to create a small niche or authority site. I would not base your site around the product if you are simply an affiliate. I'd base it around the product category or general subject with a different post for each product.
      Thanks for your insight! I'm trying to establish an authority website, but it's all purely information based, no products are going to be sold. It's all just content with ads.

      Originally Posted by twilightofidols View Post

      5. Wrong. Building backlinks is more important than ever. Sure you can rank with little-to-no backlinks, but why sit there and pray when you can make it happen? Write good content for your readers, Googlebot can't understand your content only the uniqueness and probably how the visitors interact with it. AI isn't that advanced yet. Googlebot does understand the value of your backlink profile.
      Thanks. I will definitely continue trying to get backlinks to my websites.

      Also thanks to writeaway. I know about the existence of pages in the Wordpress CMS but I still get the feeling that Wordpress was, and still is, pretty much a blogging platform and that it requires quite some adjustments to make it into a static website. However, I will do some more research on this and perhaps I'll make my new website a Wordpress-based one.

      Thanks!
      {{ DiscussionBoard.errors[9089522].message }}
  • Profile picture of the author writeaway
    Answer to #1: Use WP's pages function instead of blog posts. Wordpress is awesome to use because there are so many themes and plugins for it.
    Signature
    {{ DiscussionBoard.errors[9083367].message }}
  • Profile picture of the author nik0
    Banned
    Originally Posted by Bretlaw View Post

    - Wordpress. The websites I make a usually pure info-based websites with a lot of content. I was wondering if there is any way to use Wordpress as a more 'static' website. I want to get rid of the whole blog-look and I don't want to categorize every post/page under a certain category. Is this possible?
    Yes you can use Pages with Parent/Child functions to still create some sort of structure on your site, site structure plays an important role these days so categories are not that bad of an idea.

    There are plugins like SEO Yoast that can noindex/nofollow tags/author/date/bio etc archives that you don't need.


    Originally Posted by Bretlaw View Post

    - Wordpress. What is the benefit of using Wordpress besides the ease of use?
    I guess it's the ease of use, the wide selection of plugins available and many different themes for cheap or often free. Just build myself a great looking site what I would have never accomplished with an HTML site.


    Originally Posted by Bretlaw View Post

    - Keywords. I have found a nice keyword that I want to base a website on. The keyword consists of 4 words and is a 'how to X Y' query with 4400 monthly searches. I was wondering if you guys would make a website purely based on the 'how to X Y' sentence or would you make a website covering everything around product Y?
    I would go a bit more broad if you want the site to last, try to aim at at least 20 or so pages of decent written content and you're good to go. Don't over monetize it heavily btw, or you might get slapped by Panda.


    Originally Posted by Bretlaw View Post

    - URL. Would you choose www.how-to-x-y.com (EMD) or make a more general website using www.y.com and include several articles on that targeting the longtail keyword 'how to X Y'?
    I would go for a branded name, keyword stuffing in domains doesn't work anymore.


    Originally Posted by Bretlaw View Post

    - Backlinks. I see a lot of websites being sold that are only on-page SEO optimized, no backlink gathering is done whatsoever. Usually these are websites that use a very MFA Wordpress theme such as CTRtheme or some other ad-filling theme, isn't it hard to find websites that would want to link to yours if it is so obvious that your website is purely made for money? Would you guys say that the importance of backlinks isn't what it used to be? Meaning that if you have a quality content-based website you can already rank pretty good without having a lot of backlinks?
    Back links are still the number one force behind rankings and I agree that most peopele won't link to some crappy looking MFA site, or the content must be so great that they don't care.

    Quality content doesn't rank on it's own, perhaps if you send paid traffic first and email your list about it or whatever that you achieve natural links and then you can rank, but otherwise you won't rank for anything that has a bit of competition.


    Originally Posted by Bretlaw View Post

    - Posting frequency. Could you provide me with some advice concerning posting frequency? I know that Google loves websites that are regularly updated. I was wondering if there is any tactic that has proven to work good. For example: launch website with 5 pages, after 1 week add 2 pages, after 2 weeks add 2 pages, after 3 weeks add 1 page etc.
    Not sure if Google really loves that, I see sites that never update and that maintain their rankings for a long long time already. Just post when ever you like to post but again I would start out with at least 15-20 pages.
    {{ DiscussionBoard.errors[9090242].message }}
    • Profile picture of the author williamtell
      Hello i'm relatively new to internet marketing and Seo as well. Is there a general timeline as to the learning curve of all the seo information and putting everything together to make money online? should I start my IM journey in a different area ppc, cpa??
      {{ DiscussionBoard.errors[9093298].message }}
      • Profile picture of the author alvinchua91
        Originally Posted by williamtell View Post

        Hello i'm relatively new to internet marketing and Seo as well. Is there a general timeline as to the learning curve of all the seo information and putting everything together to make money online? should I start my IM journey in a different area ppc, cpa??
        Every method actually works. I would recommend going the way you actually enjoy. It's good to learn a little bit about all before delving into one specialized area.
        {{ DiscussionBoard.errors[9114296].message }}
  • Profile picture of the author AuthorityBuilder
    Originally Posted by Bretlaw View Post

    Hello,

    So far I actually only have one website that makes about 70-80 euro's (about a $100) a month and I want to change that. The website I have is a very basic, information-based website; it has about 15 pages and does pretty good in the local Google rankings (NL). It is a pure HTML/CSS website, so no Wordpress, Joomla or other CMS is behind it. Since I have some spare-time I was wondering if you guys could help me out and answer a few questions that I have concerning some new websites that I want to launch:

    - Wordpress. The websites I make a usually pure info-based websites with a lot of content. I was wondering if there is any way to use Wordpress as a more 'static' website. I want to get rid of the whole blog-look and I don't want to categorize every post/page under a certain category. Is this possible?

    - Wordpress. What is the benefit of using Wordpress besides the ease of use?

    - Keywords. I have found a nice keyword that I want to base a website on. The keyword consists of 4 words and is a 'how to X Y' query with 4400 monthly searches. I was wondering if you guys would make a website purely based on the 'how to X Y' sentence or would you make a website covering everything around product Y?

    - URL. Would you choose www.how-to-x-y.com (EMD) or make a more general website using www.y.com and include several articles on that targeting the longtail keyword 'how to X Y'?

    - Backlinks. I see a lot of websites being sold that are only on-page SEO optimized, no backlink gathering is done whatsoever. Usually these are websites that use a very MFA Wordpress theme such as CTRtheme or some other ad-filling theme, isn't it hard to find websites that would want to link to yours if it is so obvious that your website is purely made for money? Would you guys say that the importance of backlinks isn't what it used to be? Meaning that if you have a quality content-based website you can already rank pretty good without having a lot of backlinks?

    - Posting frequency. Could you provide me with some advice concerning posting frequency? I know that Google loves websites that are regularly updated. I was wondering if there is any tactic that has proven to work good. For example: launch website with 5 pages, after 1 week add 2 pages, after 2 weeks add 2 pages, after 3 weeks add 1 page etc.


    I am really looking forward to your answers and different insights! Thanks in advance for reading and answering.


    Yours sincerely,
    Bretlaw
    Yes, it's very very possible to remove the blog look and create a static website look. However, having a blog is good just to keep your website updated.

    If you aren't a coder, WordPress is best to use.

    I would create a completely brandable website, trying to merge it the name of the product.

    I would focus your articles on long tail keywords as well as using synonyms of the keyword because Google has changed the way of finding information after Google Hummingbird update.

    Backlinks are indeed important and I would really put a lot of emphasis on building backlinks along with social signals.

    A posting frequency of 2 pages per week would be fair enough.
    Signature
    {{ DiscussionBoard.errors[9114401].message }}
  • Profile picture of the author strategic seo services
    You can rank well without having a lot of backlinks; however, you will not rank well without any backlinks at all. The key is to build quality backlinks. Quality content alone will not rank your site. Rather, having quality content will entice other webmasters (who find your content interesting) to link back to you.
    Signature
    Click Here ► $15 NEW! Backlink Packages Added! Special Discounts. High DA, PA Relevant, Contextual, DoFollow Backlinks. Rank Your Site on Page 1 of Google! ◄Click Here to find out how
    {{ DiscussionBoard.errors[9131603].message }}

Trending Topics