The benefits of adding a blog to a site?

21 replies
  • SEO
  • |
Hello,

I see that a lot of people recommend to have a blog on our website for seo.

What are the benefits of adding a blog to a site? Will this help me drive traffic to my site?

Best regards,
#adding #benefits #blog #site
  • Profile picture of the author patco
    This is a good way to post unique content easy just by posting a new article in the blog. Just be sure to have a link back to the main website.
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    A blog that will show you How to Lose Weight with a cool Quick Weight Loss guide...
    Also enjoy some of my favorite Funny pictures and photos that will make you smile :)

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  • Profile picture of the author gknugurlu
    Yes, it has value. You can publish a post each week which will get your readers to your website. This way also you can drive traffic. But concentrate on creating a good quality content. Google likes content in websites. Of course they should be good content in order not to harm your website.
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  • Profile picture of the author Daones
    Having a blog for your website or business can give you a platform to add new content whenever you want and of course that helps with SEO. You can either add a blog on site or start a new domain and link to your own website.
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    • Profile picture of the author nik0
      Banned
      It's a good way to make thin sites more thick as you can place links from the blog to other sections of your site (that you like to see ranked) and thus increase the relevance.

      Few things to take into account:

      - categorize it well

      - make the posts a little more then boring laps of texts, use bullet points, sharing buttons, images, video's and whatever else you can think of.

      - make the blog well accessible from your site and don't host it on a sub domain as that's treated as an individual entity and won't help your site much.
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      • Profile picture of the author johnwinch42
        Originally Posted by nik0 View Post

        - make the blog well accessible from your site and don't host it on a sub domain as that's treated as an individual entity and won't help your site much.
        so mydomain.co.uk/blog/ instead of blog.mydomain.co.uk ?

        That's too bad, the subdomain look more professional.
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        • Profile picture of the author nik0
          Banned
          Originally Posted by johnwinch42 View Post

          so mydomain.co.uk/blog/ instead of blog.mydomain.co.uk ?

          That's too bad, the subdomain look more professional.
          If your site really needs the blog to increase relevance (possible cause it gets flagged as thin by Panda or something like that) then it won't help to add a blog under a sub domain.

          If your site is thick enough, then you can just put it on a sub domain and link from within the articles on the blog to the money site. A link is a link after all.
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          • Profile picture of the author johnwinch42
            For a new site a subfolder would be the best then?

            What do you mean by "flagged as thin" ?
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            • Profile picture of the author nik0
              Banned
              Originally Posted by johnwinch42 View Post

              For a new site a subfolder would be the best then?

              What do you mean by "flagged as thin" ?
              Yep.

              Thin means that the site doesn't provide much value, eCommerce sites are often the perfect example of thin sites, many pages with very few content.
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              • Profile picture of the author johnwinch42
                Originally Posted by nik0 View Post

                Yep.

                Thin means that the site doesn't provide much value, eCommerce sites are often the perfect example of thin sites, many pages with very few content.
                Does dating sites fall in this category too?
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                • Profile picture of the author nik0
                  Banned
                  Originally Posted by johnwinch42 View Post

                  Does dating sites fall in this category too?
                  Lol, we get that again.

                  If your site consists of datafeeds that's all over the web then YES!!!
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                  • Profile picture of the author johnwinch42
                    Originally Posted by nik0 View Post

                    Lol, we get that again.

                    If your site consists of datafeeds that's all over the web then YES!!!
                    I think you're refering to the french site mentionned here

                    We won't be using a cms hosted by a dating platform, we will have our own site (with an open source base) with custom functions along with our own dedicated hosting
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                    • Profile picture of the author nik0
                      Banned
                      Originally Posted by johnwinch42 View Post

                      I think you're refering to the french site mentionned here

                      We won't be using a cms hosted by a dating platform, we will have our own site (with an open source base) with custom functions along with our own dedicated hosting
                      I don't think CMS, custom functions and hosting have anything to do with a site being thin.

                      You have your own dating clients or do you share the info with tons of other sites.

                      As already said, if you share the content with tons of other sites then you don't make much chance of ranking with a brand new site.
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                      • Profile picture of the author johnwinch42
                        Originally Posted by nik0 View Post

                        I don't think CMS, custom functions and hosting have anything to do with a site being thin.

                        You have your own dating clients or do you share the info with tons of other sites.

                        As already said, if you share the content with tons of other sites then you don't make much chance of ranking with a brand new site.
                        By own clients you mean my own members? If so, yes I will have my own member I won't pull them from a database shared by 1000's of sites.
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                        • Profile picture of the author nik0
                          Banned
                          Originally Posted by johnwinch42 View Post

                          By own clients you mean my own members? If so, yes I will have my own member I won't pull them from a database shared by 1000's of sites.
                          Your own member that's good.

                          Still it probably results in quite thin pages with only some contact details and short descriptions of their selves so I would still add the blog to the site and not as a sub domain!

                          Nothing ugly about site.com/blog/, or perhaps even better if you make a solid category structure if you have several main topics to cover, you can link to that using a drop down menu in your main navigation bar or just show the categories in the sidebar. Make sure to interlink the most relevant blog posts with each other and link regularly to the main page you want to see ranked, eg your homepage.

                          You can even try to take it a step further by using a dynamic widgets sidebar plugin so that when you're in a certain category it only shows posts from that specific category (that would be called silo structuring).
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  • Profile picture of the author dejaone
    1) It helps attract new and retain existing visitors
    2) A piece of quality content can be a conversion machine. Quality content helps convert the visitors into customers.
    3) There're more options to promote content than product/services
    4) Search engines like the site with rich and unique content
    5) Quality content may earn quality links, which in turn increase your site authority.
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  • Profile picture of the author johnwinch42
    Ok, thank for your answer! I'll set it up as a subfolder then
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  • Profile picture of the author anoopsparx
    If you have blog in your website then you can post/share your company/product/services related content to others. You do not need to take others Free/Paid content sharing platform. Blog help to improve your internal linking and traffic.
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  • Profile picture of the author Jeffery Moss
    Put your Wordpress blog on a subfolder, not a subdomain, so that Google will treat it as part of your main site. Then update your blog daily for the first few weeks. Once Google realizes you have new content regularly, they will be back quickly to crawl new content. Just be sure what you're saying on your blog is worth reading; that usually means longer and more detailed content.
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  • Profile picture of the author patadeperro
    Having a blog on your site helps you to pre sell your content to the visitor, the value is not just SEO wise you need to think more strategically and less tactically, you want related content that solves your visitor questions, they will type the question on Google, they will find the answer on your blog and then you are acquiring quality prospects.
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    • Profile picture of the author johnwinch42
      If I post a link with an anchor text to my keyword page in one of my blog post does it has the same value has if it was posted elsewhere?
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  • Profile picture of the author farabi2
    There are many benefits of adding a blog in a site. Its helps your site to get a good keyword rank as well as page rank. You can also drive huge traffic from search engine to your site.
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