Is your website bleeding PR?

19 replies
  • SEO
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Ok so I have to head to work in a few minutes but I had just had to get this out there as it seemed to be quite a huge AH-HA moment for me, at least I hope to find out from the more experienced guys here what they think.

So here is the case:

I had an affiliate site that has about 30 product reviews on it so it is about 36 pages deep. I started this site about 9 months ago and from that time have done Back Linking like a champ. The thing is no matter how much good back linking I did I always seemed to never go up in PR, nor raise past a certain bar in the SERPS. (Page 1 I am there but not #1 yet)

Anyways I just haven't been able to get my head around what might cause such lackluster PR and rankings (I know PR isn't "that important" but let me explain)

So a friend and I set up a blog a month ago, it is an adsense site. So anyways after doing about a months worth of Back Linking the sites main page and 2-3 seperate pages hit a PR of 5 and 4. So notice my shock when a newer site then mine seems to be rising in a FAR more competative niche with a much higher PR in less time, when honestly this new site had probably less on page optimizaion and 1/10th of the backlinks.

So anyways here is what I think may be my issue with the first site. Every single one of my review pages has about 5-7 outbound links pointing to my vendor. Meaning for the last 9 months I have been bleeding PR to all my vendors, because I didn't know about using rel="nofollow"

I dealth with nofollow everyday but I did not once suspect my affiliate site was just dumping its PR down the drain to my vendors. It made sense though seeing as my adsense site has like 1-2 outbound links, and my affiliate site when multiplied out probably had 150-160 outbound links.

I have since that realization started to modify all my links that go outside my affilaite page to nofollow. So I have a couple of questions.

1.) Will google update its view on my links now that they are nofollow and slowly start to take away all the Backlinks I have been providing?

2.) Do you think this really could be the reason, its the only thing I could think of that tends to make sense, and I sort of know how google and PR works.

3.) On my affiliate site I use the php redirect aka www.example/recommends/product-name.php since I am adding the nofollow to the page that links to my redirect will that really even matter? (Oh and I just started using these redirects about 2 days ago, and added the nofollow today)

4.) Hopefully this will save some newbies like myself from bleeding PR on a new site while you wonder how other sites with no back links some how magically rank higher and have a higher PR then you.

Well hope this is actually something, feel free to let me know if it really doesn't matter though I really think I am sure this is why my site has done so poorly.

Anyways Cheers and hope some one finds some useful information here,
Scott

P.S. Thanks for answering any of my queistions if you can, I plan to do a lot of work when I get home from the 9-5
#bleeding #nofollow #pagerank #website
  • Profile picture of the author dvduval
    This is a very important post. If your goal is to produce a website that will be around for years to come, you absolutely, positively must watch outbound links throughout your site.
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    It is okay to contact me! I have been developing software since 1999, creating many popular products like phpLD.
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  • Profile picture of the author peter gibson
    I was just about to post a thread on this very subject. I am ranking wonderfully for most of my sites (between #1 and #6) yet I can't seem to increase my page rank. My question is, how to apply nofollow to my sites? I use my own hosted wordpress along with a few free blogger blogs.

    Anyone can help would be a frikin superhero

    EDIT: What I mean is, do I have to add the rel="nofollow" to every individual link on my sites or is there a way to edit my code in order to apply that for all outgoing links?
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  • Profile picture of the author marmo
    Remember google is making a bigger deal now out of age of a domain. If your site is only 9 months old that may have something to do with the lower then expected PR.... at least to a degree.
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    • Profile picture of the author peter gibson
      Originally Posted by marmo View Post

      Remember google is making a bigger deal now out of age of a domain. If your site is only 9 months old that may have something to do with the lower then expected PR.... at least to a degree.
      This would ring true for a few of my sites, but I have 3 that are over 2 years old and they are seemingly stuck at PR 3, even though I've watched newer blogs outrank me within months. That's why I started thinking that I need to address this "link juice leakage" issue.

      So I guess the short answer is that I have to apply the rel="nofollow" to all my outgoing links? There is no other way to insert some kind of code that will take care of all my outgoing links at once? Perhaps a plugin for my wordpress sites? If so, that will be a very large pain in my butt.
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  • Profile picture of the author cow194234
    Glad some people got their heads turning about this one.

    In reference to above, I know that there is SOME kind of issue because a 1 month old blog of mine has PR 5 and 4 pages, but in my opinion it is because it has high PR inbound links and no outbound links.

    The domain in question is content wise 9 months old, and has been an up and running domain with content changes for about 2 years now so its no new domain.

    I really hope this nofollow thing is the issue, I mean it only makes sense that a site with 150 outbound links is going to be bleeding to death in the eyes of google then a site with no outbound links.

    Anyways just some food for thought and was hoping this might help some newer people to IM to make sure they h ave that nofollow for many if not all of their affiliate related links.
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  • Profile picture of the author cow194234
    All that means is any link that is on your site but not TO another page on your site would be considered an outbound link.

    So just got from page to page and find any link that is to another site, and add the following to the end of it if you do not want google to take your PR and give it to this said site.

    <a href="www.example.com" rel="nofollow">anchor text</a>

    This will save you the same headache I am experiencing now from so many outbound affiliate links and giving away my PR.
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  • Profile picture of the author marmo
    Another factor that can lower PR a lot is linking to sites that have been taking dings by google and this is not always apparent to the naked eye.

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    Be careful when you link to another site on your blog or website. If the site is banned or a bad site , it can affect your page rank !! The best gauge you can do before linking to a website is to check it in the bad-neighborhood site ! Linking to a banned site can get your own site banned or a lower PR.

    Bad Neighborhood - Link Exchange Tool

    I use this tool to check every single link before I decide to keep the link on my page or not. Im told by various SEO experts that even having rel=nofollow tag on a bad neighborhood link can ding your PR pretty bad.
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    • Profile picture of the author peter gibson
      Originally Posted by marmo View Post

      Another factor that can lower PR a lot is linking to sites that have been taking dings by google and this is not always apparent to the naked eye.

      "
      Be careful when you link to another site on your blog or website. If the site is banned or a bad site , it can affect your page rank !! The best gauge you can do before linking to a website is to check it in the bad-neighborhood site ! Linking to a banned site can get your own site banned or a lower PR.

      Bad Neighborhood - Link Exchange Tool

      I use this tool to check every single link before I decide to keep the link on my page or not. Im told by various SEO experts that even having rel=nofollow tag on a bad neighborhood link can ding your PR pretty bad.
      Man thanks for turning me on to that tool. Awesome resource.
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      • Profile picture of the author MarkMilan
        As I understand it, changing links to nofollow doesn't increase the PR of your webpage. It just stops link juice from being passed to the page being linked to:

        From You&A With Matt Cutts
        Suppose you have 10 links and 5 of them are nofollowed. There's this assumption that that the other 5 links get ALL that PageRank and that may not be as true anymore (your leftover PageRank will now "evaporate", says Matt.). You can't shunt your PageRank where you want it to go.
        Although he says it "may not be true", it seems that to stop your website bleeding PR that could be passed internally around your website, you need to remove the links completely.
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        • Profile picture of the author Michael Taylor
          Found a plugin...haven't tried it, so I don't know if it's even still compatible with the most recent WP versions...

          NoFollow Plugin For Wordpress Posts


          Just skimmed the site, but apparently this gives the link dialog box a new checkbox for making a link nofollow or follow.
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  • Profile picture of the author cow194234
    Well, all my links outbound have been marked as nofollow as I see no reason to give a clickbank vendor any more BL then they already have.

    I will report if I notice any changes over the next month. I mean IMO having nofollow is better then NOT having it. Especially as a affiliate link.
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  • Profile picture of the author UBotBuddy
    Thanks for sharing the

    Bad Neighborhood - Link Exchange Tool
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  • Profile picture of the author yonaswedo
    How hard to maintain a PageRank. I wouldn't care it or not at all concerned. confusing!
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    • Profile picture of the author bgmacaw
      A few things to keep in mind...

      First, toolbar PR is only a rough indicator of the linking power of a site. What really matters is where a site places in search results and how much authority it passes to other sites to help them rank within a niche. Don't obsess about page rank unless you're into male member measuring or wanting to sell a site to someone who does.

      Second, not linking out or nofollowing every link seems to raise unnatural linking pattern flags with Google. There are indications that it has no positive effect on internal linking as well. There are also indications that obvious intentional page rank sculpting may become so that it makes things worse, not better.

      Next, you probably should nofollow or otherwise shield affiliate links since these are technically paid links according to Google's view.

      Lastly, the Bad Neighborhood Link Exchange Tool is relatively inaccurate and, to their credit, they explain why in their blog entry about it. The way they do it perfectly legit authority sites like CNN or Wikipedia would be 'bad neighborhood'.
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