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'Similar' In Drop Down In SERPs

by davidmcsweeney
4 replies
  • SEO
    • |
I was asked an interesting question earlier, which I'm struggling to answer at the moment... if you run a site:domain.com in google for your site and click the drop down arrow next to each result, you'll probably find that only some of the pages have 'similar' in the dropdown?

The question was asked as this particular webmaster only had 2 results which showed the 'similar' option and these two pages happened to be bringing in the most traffic on his site. I thought it might be something to do with the outbound links on the page, which were helping to clearly define the topic, but doesn't appear to be.

Anyone shed any light on why this option would/wouldn't be appearing for pages?
#drop #imilar #serps
  • Profile picture of the author yukon
    Banned
    I'm looking at two of my same niche domains right now.

    When I site:domain.com search for one domain, click the similar link in the SERPs for an internal page, I see:
    • Very relevant keyword in both page <title>
    • Internal link keywords anchor text on the similar page (page shown in SERPs)
    • Outbound link connecting the two domains (naked URL anchor-text)

    BTW, those similar SERPs are actually related:domain.com searches.
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  • Profile picture of the author Harikrishna Patel
    Google searches not only show "Similar", the other thing that it is showing is "cached", which can show you the website on the day when it was last cached.

    "Similar", is to show the website with similar niche, it gives the option to the user if they like, they can go with the similar sites of the same niche or targeted keywords.
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  • Profile picture of the author davidmcsweeney
    Thanks for the responses, however, what I am more interested in is why this appears for certain web pages and not others.
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    • Profile picture of the author yukon
      Banned
      Originally Posted by davidmcsweeney View Post

      ...however, what I am more interested in is why this appears for certain web pages and not others.
      ...because all pages aren't the same.

      Look around your niche at some of the highest ranking comp. pages, copy a few of their subjects (not content) & mention the keyword in the page title of your own internal page, use the same keyword as internal anchor-text.

      The whole point of similar/related pages is the pages having some kind of keyword connection/relevancy.
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