The death of adsense?

by allon

Posted: 16 years ago 22 replies

Ok, this question might be a bit outdated but I couldn't find any threads that cover this...

I read a report a while ago, called "the death of adsense" which mentioned that ever since google changed the cost per click on their content network in november 2005, they took away any incentive to use adsense and that you are just sending your hard earned traffic off to your competitors for nickels and dimes.

Is there a way to find out how much a click is worth in an adsense ad?

For the people that are using adsense, do you find that your adsense revenue is worth sending your traffic somewhere else?

Allon.

#adsense #death

Mike McBride

16 years ago

What a waste of space:
Adsense / PPC / SEO Discussion Forum

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1 reply

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allon

16 years ago

wow, my first post and right away I get slammed for wasting valuable space ..., guess I will think twice before asking for advice again.

I did do a search for "adsense content network" but there were no results. I apologize if the post was inapropriate.

no offense taken, I will check out the adsense discussion forum, thanks for pointing me in the right direction.

Thanks
2 replies

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TOPGUN08 Banned 16 years ago

[DELETED]

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- JG Marketing 16 years ago
  
  I read that report too. I like adsense, but I'm running PPC
  right now. My ads run on the content network and I get great CTR
  and conversions.
  
  Thanks
  
  1 reply
  
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  allon 16 years ago
  
  Originally Posted by JG Marketing
  
  I read that report too. I like adsense, but I'm running PPC
  right now. My ads run on the content network and I get great CTR
  and conversions.
  
  I actually haven't thought about that, running PPC only through the content network. The clicks must be relatively cheap and if you say you're getting good conversions, the traffic must not be all that bad. Definitely worth trying!
  
  Would I be wrong if I assumed that you use PPC to direct traffic to products you are affiliated with?
  
  Thanks
  
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Easy Cash

16 years ago

Originally Posted by allon

Don't take offence.

Keep asking questions. Everyone makes mistakes.

Not a very welcoming response - so welcome to the forum and congratulations on your first post.

You can make cash with Adsense. Heaps of people do. People that say you can't are people that aren't making any.

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jensrsa

16 years ago

You can check the approximate rates for Adwords at SpyFu but that is for the ads run on Google, not the content network. I don't think there'e anywhere to check that as different sites qualify for different rates because of quality scoring.

Other ad networks can generate a higher cpc but that depends on your niche markets. I tried Adbrite a bit but found that my niche markets were not well represented and the ads that were running were mostly at $0.05 cpc or I had to spend too much time declining unrelated ads - that was a waste of time for me.

Jens

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allon

16 years ago

Thanks a lot for your replies guys, I wanted to try out a little something with blogging and adsense but I remembered reading that report, so I just wanted to know how people that still use adsense felt about this.

To tell you the truth, I'm still a bit torn between reading all of the posts in the adsense discussion forum before trying it out, or just see for myself if adsense can be profitable with the approach I am considering. I'll probably do both simultaneously.

It's so tempting to want to know everything before putting it into action, but that excuse is what had me lurking here for months without doing any real work. Perhaps I was just lazy, or scared to fail, but better to do something and fail, than just keep dreaming without doing. I know now that in order for my ambitions for an online income to come true, it is more important to put what I have learned into action, instead of wanting to fine tune and perfect them (I think that kind of attitude really does come from a fear of faillure) Of course that doesn't mean you shouldn't benefit from this great community (which I have!).

so thanks again for the kind words, time to go back to work now!

Allon

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1 reply

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Solidsnake

Banned 16 years ago

None sense and there's no need to argue...

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1 reply

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captivereef

16 years ago

Adsense is not dead. The high paying niches are ones that have large corporate advertisers like loans, investing, insurance, mortgage, etc. With niches like this you can e easily make dollars per click.

The smaller niches that are filled with droppshipping or home based retailers generally do not pay as well. These include alot of hobby related niches like pets, paintball or fishing and niches along those lines. ALthough sometimes if you dig a little you can find a good sub niche in a low paying niche. For example the keyword "fishing" does not have high adwords bids but "canadian fishing trip does" does. So always research a niche completely or you could be missing a goldmine.

ANother thing to consider is how many advertisers there are in the niche you are looking at. The more advertisers the more ads will show on your site, this is important at the end of the month when some advertisers monthky budgets run out and the stop adwords for the month. If all the advertisers stop adwords then non paying public service ads will show up.

If you are unsure about how much a niche pays go to SpyFu and enter the main keywod into the search box. The current adwords bids will come up along with the number of advertisers. AS a adsense pulisher you will get a portion of the Adwords revenue so obviously the higher the better. I try to stick with niches that have $4 and over adwords bids, at that level it tells me the advertisers have money and are making money so the bids should continue to remain high.

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captivereef

16 years ago

Also spyfu will show you a breakdown of adwords bids through out the year, look at canadian fishing trip for example and you will see in July the adwors bids spike to 7.49 from 2.24 in january so some niches can earn more a crtain times of the year. My mortgage sites for example get better after christmas when people want to refinance their debt the ran though christmas shoppping and also in spring when they are buying houses. It tends to slow down from september to after christmas.

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Internet Stores

16 years ago

Originally Posted by captivereef

Wow..captivereef, excellent information! I read all of these posts. Really excellent information! I also scooted over to your blog and read the posts there. Awesome information of your blog. I just left a comment for you there!

Great blog for Adsense related information!

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aditya1107 16 years ago

There is no way you can find the CPC. But if you have signed up for Adwords account, you can find the bidding price using keywords tool.
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- Oling 16 years ago
  
  That was a great thread Captivereef.
  It's very detailed with some examples on how to go about it.
  
  People like who are new to this adsense and SEO thing, I really appreciate what you
  have writen.
  
  thanks,
  Oling
  
  Thanks
  
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ahefner33

16 years ago

Originally Posted by allon

You could search the old warrior forum The Warrior Forum . They have all the old threads there so you can find more topics on what your looking for

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Solidsnake Banned 16 years ago

Originally Posted by ahefner33

You could search the old warrior forum The Warrior Forum . They have all the old threads there so you can find more topics on what your looking for

Oh, I wasn't aware this is still available.. thanks
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Lightlysalted 16 years ago

there's a market for both textlinks and other PPC programmes. Adsense will always be around in some version but advertising revenues are continuing to increase online so i think I'll stick with adsense for a little longer yet.
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star007

16 years ago

I think "The death of Adsense" was nothing more than a marketing gimmick. I believe Adsense will be around for a long time to come as it is still the fastest and most reliable way to make money online with a minimum of effort. Adsense is probably my favorite way to make money online.
star007

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internetmarketer99

16 years ago

allon,

Welcome to the forum! You'll learn to grow a thick skin here, but there's an absolute wealth of great info.

FWIW, about one quarter of my income comes from Adsense. As you learn some of the 'basics', you'll pick up on how to determine profitable niches, tools you can use to approximate click value, etc.

My 'steady' Adsense sites are mostly static sites with appx. 30 pages of original content. I continually create additional content just to submit to article directories, plus do some other pretty standard traffic-building i.e. social bookmarking.

Once I figured out how to optimize my sites, ad placement, etc., I have appx. 20% click-through, and they earn about $5/day, or $150/month.

On the other hand, my "best" Adsense site has as of today a 72% CTR. Very little traffic, but nearly 3 out of 4 visitors click on an ad, and the ads pay between $1 and $6 per click.

Stick around, ask questions, add when you can.

Mark

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allon

16 years ago

Thanks everyone for the great replies. I guess adsense is still alive and breathing, but you really need to pick the right keywords. I will definitely use the info on this thread to do just that.

From what I've read here, is it safe to conclude that adsense can be just as profitable as affiliate links?

Do you recommend using only adsense or affiliate links, or do you find that it's no problem to use both on the same page. I know the "death of adsense" was a (succesful?) marketing gimmick, but it seemed they did have a point when they mentioned that sending off your traffic is counter productive. Although I suppose that your visitors would much sooner click on an ad, than buy something. So again, it all depends on the keywords.

It's good to know that you can have a static site and still make money with adsense, do you get a lot of organic traffic? I'm getting some traffic but not nearly enough yet.

If I had, say, 10 of these static sites (starting with 1 of course), do you think it would take too much time to direct traffic to it? I'm pretty sure that in order for adsense to be profitable, your traffic has to be free, or at least very cheap.

Thanks again for all the help,

Allon

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internetmarketer99

16 years ago

Originally Posted by allon

It's good to know that you can have a static site and still make money with adsense, do you get a lot of organic traffic? I'm getting some traffic but not nearly enough yet.

If I had, say, 10 of these static sites (starting with 1 of course), do you think it would take too much time to direct traffic to it? I'm pretty sure that in order for adsense to be profitable, your traffic has to be free, or at least very cheap.

Thanks again for all the help,

Allon

Traffic to my Adsense sites splits pretty evenly between organic search, and 'referral' traffic, such as Ezinearticles, StumbleUpon, etc.

In terms of how much time it takes, once I have a site up I can get traffic to it in a matter of days, particularly via article submissions and social bookmarking. Of course I don't get a flood of traffic instantly, but I'll start getting a trickle pretty quickly.

As for having "enough" traffic, if I've chosen a high CPC niche, I can be making a few dollars per day almost immediately, even with single-digit traffic numbers. $2.50 per click times eight visitors per day times 25% CTR equals $5 per day, or $150/month.

From there, it's all about building traffic. Half my efforts go towards building SERPs ranking through SEO - link building, new content, etc. - and half towards 'referral' traffic through article marketing.com.

Mark

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Tuzic Banned 16 years ago

hi,

i know a lot of people really do make good money from adsense so we ae also trying very hard to achieve this.but it helps & its half teh battle if your in a well paid niche like mortgages.
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allon

16 years ago

Originally Posted by internetmarketer99

Sounds very promising Mark, I'm sure that you know a lot of tricks that I still have to learn, but this thread has convinced me that it is worth giving it a go. The quick results you mentioned can be a very motivating factor, even if it's a couple of bucks a day.

Right now I am working on setting up an affiliate site, so when that's done I'll get started on this.

Ciao,

Allon.

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