Google Analytics Experts - Help In Interpreting 100% CTR?
- SEO |
An SEO company I hire has been providing me with Google Analytics results for a while and I'd like to understand some of the results which appear a little odd at first glance:
The report is the " Top 1,000 daily queries" one. My issue is the weird 100% CTR's that are reported on many keywords:
In over half the instances the search terms have exactly 5 impressions and 5 clicks. Is this normal or is there some issue with Analytics/other explanation ? It just seems highly abnormal that there would be a 100% CTR, even if the keyword was on page 1/2??
I've attached the screenshot from the Analytics reports our SEO consultant gives us. I'd really appreciate some insights.
Thanks