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My Secret Formula For Keyword Research

by Loopholemarketers
34 replies
  • SEO
    • |
Mind you, I don't teach theory. I test and test and test. When I find something that works, I did it over and over again.

A while back I took all of the posts on my blogs and ran their keywords thru this formula

intitle:"keyword" inurl:"keyword" inanchor:"keyword"

The ones that ranked within 2 weeks all fell around the same number of competition. The ones that took a month, seem to fall under the same number and so and so on.

I then put this to the test by ONLY choosing keywords that would rank within 2 weeks, according to the formula. Low and behold...9 of the posts hit page 1 within 12 days.

Before it was hit and miss, but I had effectively removed all guess work.

Intitle:"keywords" works, but your real competition are those covering all three keyword bases. Everyone else is half-arsin it.

100 or less competitors seems to be the sweet spot.

ESPECIALLY WITH VIDEO!

EDIT: I wanted to add this for those that doubt...I don't teach theory, if I'm not doing it with success, I'm not teaching it. I have results, and so do my students.

#formula #keyword #research #secret
  • Profile picture of the author SEO Power
    I'm following a similar technique that was created by Kyle and Carson, the owners of Wealthy Affiliate and the Jaaxy keyword tool. You have to search for the keyword in quotes and click to the last page of the results to see the real number of results for that keyword.

    Under 100 results seems to be the sweet spot.
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  • Profile picture of the author yukon
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    What do you mean by 100 competitors/results?
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    • Profile picture of the author SEO Power
      Originally Posted by yukon View Post

      What do you mean by 100 competitors/results?
      Competitors/results is the number of results displayed at the top of the results page.

      I use this for quick checks while looking for keywords with very low competition, but I don't rely on this alone. I do the usual top 10 results analysis.
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    • Profile picture of the author Loopholemarketers
      Originally Posted by yukon View Post

      What do you mean by 100 competitors/results?
      Yes when you use the formula, google will tell you how many other sites etc have that keyword in the title, anchor text, and url

      That is the number of TRUE competitors
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      • Profile picture of the author yukon
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        Originally Posted by SEO Power View Post

        Competitors/results is the number of results displayed at the top of the results page.

        I use this for quick checks while looking for keywords with very low competition, but I don't rely on this alone. I do the usual top 10 results analysis.
        Originally Posted by Loopholemarketers View Post

        Yes when you use the formula, google will tell you how many other sites etc have that keyword in the title, anchor text, and url

        That is the number of TRUE competitors
        That's what I thought you would say.

        That number you see in the SERPs is useless for determining competition. It's been covered a 100 times on this forum.

        Your competition isn't sitting on page #73, your competition is sitting at the top of page #1 for the [exact] keyword.
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        • Profile picture of the author Loopholemarketers
          Originally Posted by yukon View Post

          That's what I thought you would say.

          That number you see in the SERPs is useless for determining competition. It's been covered a 100 times on this forum.

          Your competition isn't sitting on page #73, your competition is sitting at the top of page #1 for the [exact] keyword.
          I don't argue that.

          But anyone trying to rank for your particular keyword is taken into consideration, in the race for relevance.

          My point in this technique, is to remove the guess work, and find a method that allows you to have predictability.

          So you can, for example, gather a list of 1000 keywords and handpick the ones that will rank within 2 weeks.

          That is what I have done and it's changed my business, and has helped many find success online for the very first time.

          Anything else is irrelevant to the point, even though it may be correct, technically.
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  • Profile picture of the author bstar
    I wish I had this luxury I'm in real estate and we all need the exact same keywords to get our business. I still look for "backdoor' combinations but the competition has gotten so high that they are now ultra competitive.

    It was so much easier during the real estate bust...
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  • Profile picture of the author minimo
    How long are these keyword phrases usually for you to get less than 100 competitors? That seems like a VERY tiny number.
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    • Profile picture of the author SEO Power
      Originally Posted by minimo View Post

      How long are these keyword phrases usually for you to get less than 100 competitors? That seems like a VERY tiny number.
      They typically have less than 500 monthly searches, mostly below 200 searches. But those searches do add up when you succeed in ranking for several or many of them.
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    • Profile picture of the author Loopholemarketers
      Originally Posted by minimo View Post

      How long are these keyword phrases usually for you to get less than 100 competitors? That seems like a VERY tiny number.
      You be surprised. There are keywords like "productname review" with 1000 searches a month and 100 competitors, because no is even thinking about selling the product.

      It's not an ebook, or on amazon...or cpa so they aren't interested.

      But mostly buyer keywords.

      #lessismore
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      • Profile picture of the author minimo
        Originally Posted by Loopholemarketers View Post

        You be surprised. There are keywords like "productname review" with 1000 searches a month and 100 competitors, because no is even thinking about selling the product.

        It's not an ebook, or on amazon...or cpa so they aren't interested.

        But mostly buyer keywords.

        #lessismore
        Interesting. So, if you search for a keyword and initially it tells you there are, say 60,000 results, but then you go to page 8 and then the result changes to 80 results total, does that mean that there are only 80 competitors for that exact phrase?
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      • Profile picture of the author Trivum
        Originally Posted by Loopholemarketers View Post

        It's not an ebook, or on amazon...or cpa so they aren't interested.
        What's not sold on Amazon these days?

        How do you go about finding these products?
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        • Profile picture of the author Loopholemarketers
          Originally Posted by Trivum View Post

          What's not sold on Amazon these days?

          How do you go about finding these products?
          Places like Linkshare.com and Shareasale.com

          They have tons of merchants, and more added daily.

          I don't go after niches. I find companies with products people want, then find the people use to search for that product.

          I stick to the easy to rank terms, then I move on to the next product.

          So when I find a random company with a TRUSTED brand, I know I won't have to do any selling.

          I just need to get content in front of these potential customers, so they can click my link.

          There are Babysitting affiliate programs, Augmented reality software, Airport Parking, Furniture, Alarm Systems, iPhone Cases, College Books, Art, Bitcoin Software, and so much more

          9 out of 10 times, you'll be the only affiliate promoting the product effectively, as far as SEO goes

          A good example was the Lumosity Affiliate program. $12 commission and the term: Lumosity Review was getting 1000 searches a month.

          The competition WAS under 100 or somewhere around there...I got to page 1 in two weeks, and got my first commission a few days later.

          I don't think they have an affiliate program anymore, but you get my point.
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          • Profile picture of the author SEO Power
            Originally Posted by Loopholemarketers View Post

            Places like Linkshare.com and Shareasale.com

            They have tons of merchants, and more added daily.

            I don't go after niches. I find companies with products people want, then find the people use to search for that product.

            I stick to the easy to rank terms, then I move on to the next product.

            So when I find a random company with a TRUSTED brand, I know I won't have to do any selling.

            I just need to get content in front of these potential customers, so they can click my link.

            There are Babysitting affiliate programs, Augmented reality software, Airport Parking, Furniture, Alarm Systems, iPhone Cases, College Books, Art, Bitcoin Software, and so much more

            9 out of 10 times, you'll be the only affiliate promoting the product effectively, as far as SEO goes

            A good example was the Lumosity Affiliate program. $12 commission and the term: Lumosity Review was getting 1000 searches a month.

            The competition WAS under 100 or somewhere around there...I got to page 1 in two weeks, and got my first commission a few days later.

            I don't think they have an affiliate program anymore, but you get my point.
            That's a great example of thinking outside the box. If more people thought creatively, there would be much less unsuccessful Internet marketers on the web.

            To all newbies and unsuccessful affiliates, focus on the low hanging fruit (long tail) and you'll make money.
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  • Profile picture of the author Adam Roy
    There are only 10 competitors for ANY keyword.

    Those numbers don't mean anything, there could be only 100 sites in existence targeting your keyword, that doesn't mean you will outrank the top 10.
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  • Profile picture of the author ppbiz
    Great strategy. Did you do much in the way of backlinking to get the ranking?

    What kind of competition were you able to achieve the ranking in 2 weeks?

    What kind of competition were you able to achieve the ranking in a month?
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    • Profile picture of the author nik0
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      Though only the first 10 results really count, the site where I applied this very basic keyword research (simply cause I had 100's of keywords to chose from) is doing better then the affiliate sites where I didn't apply it so on a large scale it has some benefits.

      However once you aim to really rank in the top 3 it becomes completely useless.

      There's an old patent that says when you have have a link from a page already ranking in the top 50, or top 100 or whatever that it's stronger then a link from a page not ranking at all. So if all your pages rank in the top 100 cause there are only 100 results it might give some benefit cause of the internal linking.
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      • Profile picture of the author yukon
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        Originally Posted by nik0 View Post

        There's an old patent that says when you have have a link from a page already ranking in the top 50, or top 100 or whatever that it's stronger then a link from a page not ranking at all.
        That's true & how I rank multiple domain/pages for the same/similar keywords.

        Once you have a page ranked at the top of the 1st page it's very easy to boost a 2nd/3rd domain/page to the top of the 1st page.

        The same can be done with multiple internal pages per keyword on a single domain.

        One thing I've never understood about most SEOs, they try to rank a page #1, put in a lot of work & once the page is ranked they move on to the next keyword. If there's a bunch of traffic at position #1 you can bet there's also traffic at #2 & #3 in organic SERPs.

        Ranking that first page is the hard part, the 2nd & 3rd ranked pages get easier If the #1 ranked page/site has links pointing at the additional domain pages targeting the same keyword.

        Basically no matter where your page is ranked you can get a 2nd domain page to trail your ranked page in the SERPs for the same keyword.
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        • Profile picture of the author Loopholemarketers
          Originally Posted by yukon View Post

          That's true & how I rank multiple domain/pages for the same/similar keywords.

          Once you have a page ranked at the top of the 1st page it's very easy to boost a 2nd/3rd domain/page to the top of the 1st page.

          The same can be done with multiple internal pages per keyword on a single domain.

          One thing I've never understood about most SEOs, they try to rank a page #1, put in a lot of work & once the page is ranked they move on to the next keyword. If there's a bunch of traffic at position #1 you can bet there's also traffic at #2 & #3 in organic SERPs.

          Ranking that first page is the hard part, the 2nd & 3rd ranked pages get easier If the #1 ranked page/site has links pointing at the additional domain pages targeting the same keyword.

          Basically no matter where your page is ranked you can get a 2nd domain page to trail your ranked page in the SERPs for the same keyword.
          I agree with that old patent, I use it daily

          And that's true, multiple spots are better than one.

          Ironically if you title your backlinks with these kind of keywords, they will also rank on page 1 with your main site, so you capture multiple listings.

          I actually get conversions from my backlinks using these kind of keywords...

          It may sound far fetched...I don't know...I'm afraid to make any claims here now lol
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        • Profile picture of the author accessted
          Originally Posted by yukon View Post

          That's true & how I rank multiple domain/pages for the same/similar keywords.

          Once you have a page ranked at the top of the 1st page it's very easy to boost a 2nd/3rd domain/page to the top of the 1st page.

          The same can be done with multiple internal pages per keyword on a single domain.

          One thing I've never understood about most SEOs, they try to rank a page #1, put in a lot of work & once the page is ranked they move on to the next keyword. If there's a bunch of traffic at position #1 you can bet there's also traffic at #2 & #3 in organic SERPs.

          Ranking that first page is the hard part, the 2nd & 3rd ranked pages get easier If the #1 ranked page/site has links pointing at the additional domain pages targeting the same keyword.

          Basically no matter where your page is ranked you can get a 2nd domain page to trail your ranked page in the SERPs for the same keyword.
          Great point.. So in reality if you want to help rank a whole different url with the same keyword, just link to the other URL targeting the same keyword? Is it that simple? Assuming your on page and other factors are all good? Also as long as it is on a different hosting account correct?
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    • Profile picture of the author Loopholemarketers
      Originally Posted by ppbiz View Post

      Great strategy. Did you do much in the way of backlinking to get the ranking?

      What kind of competition were you able to achieve the ranking in 2 weeks?

      What kind of competition were you able to achieve the ranking in a month?
      Thanks, not much backlinking is needed for most of the terms, but I throw 100 links at everything I do initially anyway, since my software care do it.

      But in my 7 day case study, my friend got a page 1 ranking that lasted an entire year, and she only built 4 links, manually. And it was her very first time. That site went on to make her $28.

      Which is why it kinda frustrates me to see naysayers posting here with their theory.

      People are dying to find success, get the &u@k out of the way please
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    • Profile picture of the author Loopholemarketers
      Originally Posted by ppbiz View Post

      Great strategy. Did you do much in the way of backlinking to get the ranking?

      What kind of competition were you able to achieve the ranking in 2 weeks?

      What kind of competition were you able to achieve the ranking in a month?
      I forgot to answer the other two questions, sorry

      100 or less is usually guaranteed page 1 in two weeks, usually sooner with video though

      I can get my BACKLINKS to page 1 in about 6 days sometimes using the keywords as the titles

      And as you can see by my students testimonial, he usually ranks top 3 or 4.

      My videos usually take spot 1-4, my backlinks sometimes blanket the entire page.

      And for one month, for a video, a couple thousand competition

      And mid hundreds to high hundreds for websites, self hosted.

      I haven't gone after anything higher with websites, only video.

      I have a video on page 1 for a keyword that has 64,000 competition, in the formula

      Took me about 8 months to get to page 1, with a video.
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  • Profile picture of the author kulwantnagi
    Are you doing everything manually or using any tool for further filtering as well?
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  • Profile picture of the author npoint
    It`s good idea, but I am using for look for such keyphrases MarketSamurai "golden rules" most of the keyprhases filtered by this arre pretty easy and rank fast. It`s just faster way to get more phrases at once.
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  • Profile picture of the author heenal
    Hi Loopholemarketers

    Very interesting post and tried the method and was thrilled to learn a new and good method of KW research where i have been struggling for a very long time

    However, with reference to videos, as you mentioned, these keywords would generally not be having YT vids on the first page of google while appearing on the first page of YT

    Is there any assurance that these vids while appearing on 1st page of YT will also appear on 1st page of google automatically


    Heenal
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