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Take your site speed seriously - not just for SEO

by Icematikx
4 replies
  • SEO
    • |
Lately, I've been focusing heavily on the actual site loading times I'm getting. I've been getting into "technical" SEO you could say, and focusing on the inner workings of servers, and how it all bunches together to allow for fast loading times.

If I think back 2-3 years, my sites would take 3-4 seconds to load and I thought that was quick.

Now, I'm annoyed if I'm not getting 400ms - 600ms loading times. Still though, I see many affiliate sites stuck on iPage shared hosting, sitting in 4-5 second loading times.

It isn't just SEO you need to think about it. Visitors now drop off if a resource doesn't load within 2-seconds. Every second that goes by, you're losing more and more visitors. People are impatient and want things NOW, we live in a world dominated by fast-pace.

I'm not going to mention my host here unless I get asked, since I don't want to be accused of an employee 8-)

But anyway, I invest in my affiliate sites. All of my affiliate sites sit on £25/month cloud hosting, backed by MAXCDN. Perhaps it's overkill? But I enjoy the fact that my visitors can load my resources in less than half a second.

Does it help with SEO? Who knows!

#seo #site #speed
  • Profile picture of the author devenn27
    I don't know about SEO if it affects that, but either way a fast loading site is always better for good user experience.
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  • Profile picture of the author PBN301
    if it's fast why is the performance grade low?
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    5 site Private Blog Network available * PrivateBlogNetwork.Club

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    • Profile picture of the author Icematikx
      Originally Posted by PBN301 View Post

      if it's fast why is the performance grade low?
      It isn't - it's just that it cannot detect things. For example, one suggestion is to enable "client side caching". My CDN handles client-side caching, not my domain - so the check isn't detecting it.
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      Just got back from a #BrightonSEO. I was given room 404 in the hotel I stayed at. Couldn’t find it anywhere!

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      • Profile picture of the author nettiapina
        Originally Posted by Icematikx View Post

        It isn't - it's just that it cannot detect things. For example, one suggestion is to enable "client side caching". My CDN handles client-side caching, not my domain - so the check isn't detecting it.
        Client-side caching should be easy enough to detect. Either the server is asking the browser to keep the stuff for extended period, or it is not. Do you have any reason to not allow caching for your HTML pages? Probably the correct way to interpret your results is "there's room for improvement" instead of "well, this result must be wrong".

        Not that the results always are stellar, and they may not have that much to do with actual performance or possible SEO benefits. I'm getting better performance scores with pages that load around 4 seconds.
        Signature
        Links in signature will not help your SEO. Not on this site, and not on any other forum.
        Who told me this? An ex Google web spam engineer.

        What's your excuse?
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