Starting out? You're mad if you're not using these free marketing tools.

by TeaCozy 31 replies
We all had to start out somewhere and while there is no manual, it can be tough knowing what to have in your marketing toolbox and what isn't needed.

When you start out you're probably short on funds (if not, lucky you) so you'll want to engage some seriously effective marketing tools that don't cost the earth.

If you're not across these already, you'll want to get your skates on and take a look:

Buffer or Hootsuite for social media management
Do yourself a favour and don't spend hours slaving away uploading content and posts individually. Sit down, plan and get yourself sorted with a content management tool like Hootsuite or Buffer, you will save yourself some serious time and can connect to a few different accounts at once.

Use Canva to design social media posts and graphics

Don't bother paying for a graphic designer to do your images and graphics, a program ike Canva is a great way to get some schmick looking images that are fully cutsomised and visually appealing.

Set up a organiser or project management tool
There are usually free for a trial or at least a basic version, while you may think pen and paper and a gigantic list is perfectly fine for managing your tasks, what happens if you're out and about and need to add in something on the go. A cloud-based organisation tool can come with an app too, making it super easy to stay organised and not be unprofessional.

Use an automated feedback platform
Programs such as Survey Monkey allow you to set up surveys for up to ten questions that can be sent to customers or clients quickly and give you some important feedback on your product. Just don't forget to analyse the results, there is no use getting the info unless you are doing something with it.

Set up a Mail Chimp or free email marketing account

Mail chimp's basic account is free for up to lists of 2,000 contacts and you can find some pretty nifty email templates that will allow you to look really professional. Mail Chimp also provides some pretty cool analytics and if you are switched on you can do some great tests to see what is working and what isn't

Consider using a free scraping tool to extract content

if you're trying to build lists, collate contect or get together some other data, you can easily get this using a program like Scraper which is free and simple to use.

Find the contact profiles you need to get connected
Need to get some lead gen happening, setting up Rapportive will allow you to get rich contact profiles within Gmail including a ton of extra info to help you find out the most about your contacts.

There are a heap of other things to add to your marketing stack, and they don't need to cost you a cent...

Make sure you have these tools on your dance card too:
  • Google Analytics
  • Google Trends
  • Grammarly (free version)
  • MentionMapp
  • Quick Sprout
  • SumoMe

Feel free to add in any pearls of wisdom as well.
#best online resources #free #mad #marketing #starting #tools
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  • Profile picture of the author yukon
    This thread makes me more mad than the lack of tools.

    Quick Sprout - that's a tool for sure.
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    • Profile picture of the author Claire Koch
      yeah I would like to see some actual tools tea besides canva and hootsweet. And links maybe?

      Originally Posted by yukon View Post

      This thread makes me more mad than the lack of tools.

      Quick Sprout - that's a tool for sure.
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  • Profile picture of the author shaunybb
    [DELETED]
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  • Profile picture of the author shaunybb
    Jason in the house or forum post I should say
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    • Originally Posted by shaunybb View Post

      Jason in the house or forum post I should say
      Shaun mateee don't go there your from Canada enough said
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  • Profile picture of the author TeaCozy
    Thank you for gracing the thread with your presence Yukon.

    What's so wrong with Quick Sprout, or is this a sensitive question?
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  • Profile picture of the author CabaMate
    Hootsuite is good, I do pay for it now though.

    There are a few on here that are gold but like anything as you grow you will probably need to increase the functionality which normally means you have to pay.
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    • Profile picture of the author TeaCozy
      Originally Posted by CabaMate View Post

      Hootsuite is good, I do pay for it now though.

      There are a few on here that are gold but like anything as you grow you will probably need to increase the functionality which normally means you have to pay.
      Yeah, alot of these things are great to start out with as a trial or the basic model and you can certainly get away with it for a while, but some of the programs will need to be upgraded if you are going to use multiple users or you want to collaborate.

      I found that when I was starting out there were heaps of programs that helped me to be more efficient without needing to cost the earth which was a nice change.

      I spent about 8 hours alone on social media planning and posting for Facebook and now I would barely do an hour a week, so there are heaps of reasons why it is worth checking out.

      Thanks for your comment.
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      • Profile picture of the author TMets5
        I agree saving time with the social media content posting is a great use of time and resources
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  • Profile picture of the author st0nec0ld
    After all these years Buffer and Hootsuite are the only tools I was able to use.
    Thanks for the info though, I'm interested on Canva since I am more focused on using social media now.
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    • Profile picture of the author TeaCozy
      Originally Posted by st0nec0ld View Post

      After all these years Buffer and Hootsuite are the only tools I was able to use.
      Thanks for the info though, I'm interested on Canva since I am more focused on using social media now.
      Really, you should check some of these others out - great tools and if you use them or not they are free which is the big bonus.

      Canva is great - it will save you heaps of time and money on social media posts, they have some great templates and your posts can look super professional using existing graphics from just about every niche and style. Definitely worth a look.

      I used to pay a designer to make these for me and now I just use Canva or get a VA to make them quickly using the tool as you basically need no skills in design at all.
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  • Profile picture of the author triony
    Canva is free and it works easy and well for the users.
    It's really helpful for designing a project.
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  • Profile picture of the author yourwork
    A good alternative to hootsuite/buffer is socialpilot.io. It has a free plan that lasts forever. Works like a charm!
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    • Profile picture of the author promike
      did it change or it is

      socialpilot.co

      I could not find socialpilot.io
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      Mike "ProMike" Leger

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  • Profile picture of the author Hanan Vazanio
    I LOVE Canva!! I use it all of the time. It has helped me really make my posts consistent and nice.
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  • Profile picture of the author Ace OfAllMedia
    SmallSeoTools
    Wizzyhost.us (ad free free WP hosting with one click install in cpanel seriously no ads)
    Chargebee subscription management and membership management free or your first $50,000 worth of business

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  • Profile picture of the author Nitesh Pundhir
    nice suggestions and nice tools for a beginners but i think all these tools are so much limited means first they provide you the free facility buy after that they will irritate you
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  • Profile picture of the author sofia lee
    Google Analytics
    I thinks it's help too much
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  • Profile picture of the author JamieKL
    Amazing post. It's going straight to my boomarks toolbar. Thanks buddy.
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    Always interested in collaborating and developing long lasting business relationships. PM me if you would like to talk about link swapping, guest posting, submitting an App review or have a general enquiry.
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  • Profile picture of the author Son Phan
    does Mail Chimp create for you a list of email?
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  • Profile picture of the author GettingItFor
    I am too afraid to put Google Analytics on my site, I just get the feeling like they are in my site watching me with everything I do.
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  • Profile picture of the author mosbah77
    You can utilize many free services online as finding current trends that people search for with Google Trends so that you know what the market needs and trying to fulfill it, you nan use Chipmonkey.com as a free autoresponder for starting in I.M industry
    Other resourses :
    7 Zip: http://7-zip.org (free download)
    An open source, free alternative to WinZip.
    Audacity: http://audacity.sourceforge.net (free download)
    An open source software used for recording & editing audio files.
    AVG: http://free.avg.com (free download)
    Anti-virus and anti-spyware protection.
    BrowserShots: http://browsershots.org (free online tool)
    Use this site to view how your website look in various browsers.
    CamStudio: http://camstudio.org (free download)
    Lets you record all screen & audio activity on your computer and create video files.
    CCleaner: http://ccleaner.com (free download)
    Removes unused files from your pc allowing Windows to run faster and freeing up space.
    Color Cop: http://colorcop.net (free online tool)
    A multi-purpose color picker - great for web designers and programmers.
    Down For Everyone: http://downforeveryoneorjustme.com (free online tool)
    Is your site down? Use this tool to see if your website is down for other people.
    DupeFree: http://dupefreepro.com (free download)
    Quickly check for duplicate content & LSI keywords.
    Evernote: http://evernote.com (free download)
    Scan your notes, receipts, etc … it will OCR the content, sace it, and make it searchable)
    FileZilla: http://filezilla-project.org (free download)
    Open source FTP program for uploading files to your host.
    Firefox: http//mozilla.com/firefox (free download)
    Alternate web browser.
    GIMP: http://gimp.org (free download)
    An open source program used to create & edit - free alternative to Photoshop.
    Give Away Of The Day: http://giveawayoftheday.com (free download)
    Unique site that offers you a free license digital product daily.
    You can get a full list in one of thank you pages as this one Click here
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    • Profile picture of the author Pat H
      Nice list! Thanks for the links too.
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  • Profile picture of the author Surfer01
    Where to start is always difficult but this give something for the beginner like me to work with.
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  • Profile picture of the author DavePipitone
    Here's a great site for getting free icons for Facebook posts:

    https://www.piliapp.com/facebook-symbols/
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  • Profile picture of the author DavePipitone
    Thanks for this list and starting this thread. Very useful information.
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  • Profile picture of the author Pat H
    Thanks for the tips!
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  • Profile picture of the author Successtoyou
    Thank you, very useful!
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  • Profile picture of the author Nitesh Pundhir
    hahah...good discovery you have done..keep it up..
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  • Profile picture of the author michaelandy
    Thank you for sharing this wonderful post. Social media marketing plays a big role to get good business opportunities and reach your goals. Through social media marketing, any business owner gets various clients for success.
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  • Profile picture of the author Jayden William
    Thanks for the information. Social media marketing is the best way to get more referral for your business promotion or to expand your professional network as well.
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