Product Launch 3.0 - New Rules of Launch E-book
Hi,
A new e-book entitled "New Rules of Launch" was just posted as a free download on my blog.
This e-book introduces a number of concepts that leading marketers are using in their launches, combined with best practices from the corporate launch world (for larger companies). This may be some old news for advanced Internet Marketers, but useful information for IM newbies and businesses who are trying to figure out how to launch products online.
Details and download is available here:
The New Rules of Launch | High-Tech Product Launch and Online Marketing Blog
The e-book introduces the idea that social networking is changing how we think about online launches, where the goal of the launch is to both create a launch community (and sub-list), as well as leverage social networks to target specific groups of buyers with money magnet offers.
This is the first version of this work. Would be interested in constructive feedback and comments
Merry Christmas!
Rick
A new e-book entitled "New Rules of Launch" was just posted as a free download on my blog.
This e-book introduces a number of concepts that leading marketers are using in their launches, combined with best practices from the corporate launch world (for larger companies). This may be some old news for advanced Internet Marketers, but useful information for IM newbies and businesses who are trying to figure out how to launch products online.
Details and download is available here:
The New Rules of Launch | High-Tech Product Launch and Online Marketing Blog
The e-book introduces the idea that social networking is changing how we think about online launches, where the goal of the launch is to both create a launch community (and sub-list), as well as leverage social networks to target specific groups of buyers with money magnet offers.
This is the first version of this work. Would be interested in constructive feedback and comments
Merry Christmas!
Rick