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Cheap Facebook Ad - Help Any

by charmi2008
14 replies
Hello, Any facebook ad expert here... Help me out..

I want to do cheap $0.01 or $0.02 Facebook Ads for my facebook Page Posts.

Daily 2-3 posts on my page. As you all know post engagement is really important these days...
What should i choose for my post ads in news feed ?? CPM or post engagement Please help ? Which is the best and cheap method Because I need to use ads on every post on my facebook page.

My main motive is USER visits my website one time only.
After that i will get page like - I am sure

I tried both ads but I am confused CPM cost less compare to post engagement. but some time post engagement is better thats why i want some expert advice. any help

PS- I use only NEWS feed ads on desktop PC
#cheap #facebook
  • Profile picture of the author miklanderson2
    Page post engagement ads can get you 1 to 2 cent clicks, but you're going to have to target them correctly and provide content your target audience loves. If you do this correctly, you won't have to use ads on every post on your page, just one every once in a while to get the engagement to take off again.
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    "A bargain is something you don’t need at a price you can’t resist."
    -Franklin Jones

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    • Profile picture of the author charmi2008
      Thanks, Can you tell me What it means ?

      ""just one every once in a while to get the engagement to take off again""
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  • Profile picture of the author miklanderson2
    Sure...Pick your best page posts and boost them when your page engagement starts dropping off. Or you can run ads to products like T-Shirts that go viral and get a ton of engagement. I've found the more viral posts I have, regardless of whether they're paid or not, the better engagement I end up getting on all of my posts.
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    "A bargain is something you don’t need at a price you can’t resist."
    -Franklin Jones

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  • Profile picture of the author Rob Harris
    You don't necessarily need clicks that cheap. As long as you are making a profit, you can run your ads all day long.

    We spent £4.55 of the daily £10 on FB yesterday and we got a £105 job booked in as a result. I manually bid for clicks on post engagement. And the max is £0.35 or so at the moment.

    Rob
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  • Profile picture of the author allegandro
    Target, Target, Target....

    When you do it well you pay not more than 0.01 cent per engagement.

    I have many ads even at 0,001 cent per engagement.

    Website clicks and Facebook likes around 0,04.

    Finally: NEVER CHOOSE FRIENDS of FRIENDS!
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    Meow!

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    • Profile picture of the author charmi2008
      @allegandro

      Yes you are right. But even after targeting I never get below 0.10 cent per engagement. How you do that any suggestion ? What budget you set ? In how many days you will get 0.02 cent ??

      I even use facebook email ids with scraped tools but never got under 0.10 cent ?
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  • Profile picture of the author moblized
    Make sure you use Power Editor to get the most out of whatever amount of cash you spend. It makes it SO much easier to control your campaigns and target them more precisely. You can install it here: https://www.facebook.com/ads/manage/powereditor/
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    • Profile picture of the author Carlo Matteo Scalzo
      I'd stay away from those $0.01 clicks ...

      Have you thought about using Facebook Ads to drive traffic to your landing pages instead ?
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      • Profile picture of the author jake9845
        yes you are absolutely correct ,drive your facebook ads to your landing page so that you collect leads
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      • Profile picture of the author Javisito
        Originally Posted by Carlo Matteo Scalzo View Post

        I'd stay away from those $0.01 clicks ...

        Have you thought about using Facebook Ads to drive traffic to your landing pages instead ?
        Why would you stay away from those?
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        • Profile picture of the author Carlo Matteo Scalzo
          Originally Posted by Javisito View Post

          Why would you stay away from those?
          Because they're usually low-quality clicks from developing countries.

          The reason why you can get those at $0.01 is that Facebook knows that they are very unlikely to become good customers once they're in your funnel.

          The name of the game is "how can I afford to spend more to acquire customers ?", not "how can I get clicks cheaper ?".
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          • Profile picture of the author Javisito
            Originally Posted by Carlo Matteo Scalzo View Post

            Because they're usually low-quality clicks from developing countries.

            The reason why you can get those at $0.01 is that Facebook knows that they are very unlikely to become good customers once they're in your funnel.

            The name of the game is "how can I afford to spend more to acquire customers ?", not "how can I get clicks cheaper ?".
            I totally agree with your last sentence!

            And I know that FB ads are very cheap from low quality countries. But I've heard all of this buzz going around about penny clicks from top tier countries. Are those even possible?

            So basically my questions should have been would low cost click from quality countries be any good?
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            • Profile picture of the author Carlo Matteo Scalzo
              Originally Posted by Javisito View Post

              I totally agree with your last sentence!

              And I know that FB ads are very cheap from low quality countries. But I've heard all of this buzz going around about penny clicks from top tier countries. Are those even possible?

              So basically my questions should have been would low cost click from quality countries be any good?
              I don't think you'll be dealing with this dilemma anytime soon :-)

              It's just very, very unlikely that you'll be able to pay pennies for those clicks.

              I'd stick to paying $0.30 - $0.50 per click (and $1.00 - $1.50 per opt-in), and then focus on optimising your funnel to increase the average order value.
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              • Profile picture of the author drewfioravanti
                Originally Posted by Carlo Matteo Scalzo View Post

                I don't think you'll be dealing with this dilemma anytime soon :-)

                It's just very, very unlikely that you'll be able to pay pennies for those clicks.

                I'd stick to paying $0.30 - $0.50 per click (and $1.00 - $1.50 per opt-in), and then focus on optimising your funnel to increase the average order value.
                $0.30 to $0.50 per click and $1.00 to $1.50 per optin is insane. I'm not happy unless I am getting under $0.10 clicks and under $.25 per optin. If you're paying more than that you have to re-evaluate your marketing.
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