How do I target businesses specifically on Facebook??

8 years ago

Are you a business owner? What is the purpose of bringing these businesses to your facebook page? If your looking for B2B marketing, Linked In would probably be a better option for you depending on what you are trying to accomplish. But the link provided is a video on how to target business owners, or companies of varying size.

How to Target Business Owners with Facebook Ads -...

Hopefully this helps you with what you are trying to accomplish. FB can get quite expensive if you are just trying to get your information in front of businesses, once they see the information what action are you hoping they will take? I would seriously look into Linked In, creating a page for yourself, and trying the business services option.

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deepconcentratn

8 years ago

Originally Posted by BHardGrabads

Are you a business owner? What is the purpose of bringing these businesses to your facebook page? If your looking for B2B marketing, Linked In would probably be a better option for you depending on what you are trying to accomplish. But the link provided is a video on how to target business owners, or companies of varying size. How to Target Business Owners with Facebook Ads - YouTube Hopefully this helps you with what you are trying to accomplish. FB can get quite expensive if you are just trying to get your information in front of businesses, once they see the information what action are you hoping they will take? I would seriously look into Linked In, creating a page for yourself, and trying the business services option.

I am opening a local business directory. My niche is the beauty industry, nails, hair salons, barbers, beauty supply stores, boutiques etc...

So I know my market and I know who to target. See here is my plan, so tell me if I am going about this the wrong way. My directory is being built as we speak, I am using a wordpress theme called listify. Here is an example of how it will look but of course I am not using burgers....Find the Best Local Burgers | Best Hamburgers Near You

I can't just send random emails because I will get flagged for SPAM. I didn't know it was that serious, they can even flag your ISP address and that's not good. So how can I convince businesses to come to my FACEBOOK page, read my information and join my emailing list. The problem is getting my information to them so they can come to my site. Someone said in a later post, that I can target the admin of specific owners.

I don't know what to do. Do I just build the page and target potential customers and owners. What do I do

Thanks

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Funtobesocial

8 years ago

You can target people who say they work at that business. If it is in their profile you can target those people at that business.

I haven't needed to target a specific business yet so I don't have any stats to tell you how effective it could be.

I agree with the above post if you really want to target a specific business LinkedIn may be better to reach the top people in that business.

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Rocco B.
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AdsWorkshop

8 years ago

With Facebook ads there's a targeting option that allows you to target admins of small business Facebook pages.

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Hearn

8 years ago

You can target business owners through behaviors, job titles or interests. Here is an example:

Saved Audience Details

Location: United States
Behaviors: Small business owners
Job title: Salon Stylist, Co-Dirrector of the Spa and Salon, Heavy Equipment Operator, Beauty Salon Manager, Salon Development Partner, Tara's Styling Salon, Salon Manager/Senior Stylist, hair group salon, Salon Manager and Stylist, Salon and Spa Manager, Ulta Beauty Salon, Salon operator, Judy's Shear Heaven Salon, salonist, hair and beauty salon, Hair Salon, Salon Manager, Hairstylist/Salon Manager, Salon Assistant, Salon Manager/Stylist, Salon Owner and Stylist, Salon Owner/Cosmetologist, Salon Owner, Salon Owner/Beauty Therapist, Salon Hair Stylist, Salon Consultant, Salon Manager/Owner, Salon Coordinator/Makeup Artist, Full Service Salon, Owner of hot on the hill tanning salon, Salon and Spa Coordinator, SALON PROPESSIONAL CONSULTANT, Grooming Salon Manager, Salon Designer, Salon Manager/Makeup Artist, Salon Owner/Operator, Hair Stylist/Salon Owner, Assistant Salon Leader, Twisted Liz Salon, Nail Salon Owner, Salon Administrator, Assistant Salon Director, Salon Manager/Groomer, Cosmetologist/Salon Owner, Salon Coordinator, Salon Leader/ Master Stylist, Salon Owner/Manager, Head Salon Coordinator, Salon Professional, CEO at Jay's Hair & Nail Salon, Salon Coordinator/Manager, CEO Mauristic Salon, Tanning Salon, Calon Leader, Salon Coordinator/Receptionist, Salon Director, Salon Owner/Stylist, Salon Manager/License Master Cosmetologist, Smart style Hair Salon, Salon Owner/Hair Designer, Salon Leader/Stylist, salon beauty consultant, Salon Coordinator/Stylist, Hair Salon Manager, Beauty SaLon Hiar Darssir, Salon Director in Training, Owner, CEO & Founder (KKBBS) Kellykells barber and beauty salon, Salon Partner, Smart Haircuts Salon, Head Stylist / Salon Educator, Hair Stylist @ HIS GLORY SALON, Salon Manager / beauty therapist, Nail Salon, Salon owner and operator, Salon & Spa Consultant/Nail Technician, Nail Technician/Salon Owner, Tanning Salon Attendant, Spray Tan Specialist, Salon Varbenblind Gleusdorf & Hofheim, Salon Bernd Hoffmann, Salon Owner-/Beauty-SkinCare Therapist, Barber shop, Salon Owner, Master Stylist, Barbing salon, Salon Owner/Nail Tech, Salon Caramelle, Pamper "N" Style Hair Salon, salon legros, Hair Salon tóc HOANG NGHI, BEAUTY SALON LEE TUNG, OWNER OF NARGASIS SALON, Balance Beauty & Pedicure Salon, Karyawan (salon), Tanning Salon Attendant, Salon/Spa Manager, beuty salon, Owner Operator MariaSoloSalon, Full Specialist/Salon Manger, Hair Studio 322, Salon Owner-Qualified Beauty Therapist,makeup artist, Owner/ Manager at casey boutique and hair salon, Grooming Salon, Salon Owner/Partner with husband for 30 years, Salon Manager, makeup & hair artist, Marketing Agent,Salon Manager, Stylist, Owner of Gina's Hair Salon, Salon Manager/ Hair Designer/ Color Specialist/ Makeup Artist, D GENTLEMAN SALON, Salon & Spa Consultant, Salon de coiffure la clé d'or, Blue Rose Salon, CEO miiworld hairdressing salon, heir deresing salon, Former Salon Director and Proprietor, Stylish men salon, Owner Operator Blue Room Beauty Salon, Hebras salon, Cox & Hens Salon, Beauty Salon Owner, Make up artist and Trainer, Director at Amicutie beauty salon, CEO of Divine By Design nail salon, salon owner and operator/colourist/ stylist/ makeup, The Faithful Beauty Salon, Adube Plaza Owner/Salon Adube Stylist, Owner at Rokia African Hair Braiding Shop or Salon, Salon Business Owner at Ahead of Style., Black beauty salon or Salon Owner/Hairdresser
Age: 18 - 65+

You can remove the behavior, maybe owners browsing Facebook are not in buy more. But if a marketers/manager/worker sees it he might think your ad is a good idea and share it with the boss.

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localvseo

8 years ago

You may also want to consider getting a premium LinkedIn account and reaching out to people directly . There are some great tools and strategies to use on LinkedIn to generate interest. Use it for networking, the same way as if you were in a room of people int the industry in terms of how you would approach them.

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connectmikesmith

8 years ago

TabFu is best tool for you, It is the latest powerful Facebook marketing tool for FB landing pages, motion posts, Templates, Custom tabs like lead capture, App feature, Sales, Squeeze pages

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dkate9

8 years ago

1. Use LinkedIn searches (or their ad targeting tool) to identify title variations to use in your Facebook targeting.

2. You can also target people on Facebook based on their employer, if their are large business consulting firms or networks, you could enter the company names to reach current employees.

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DavidGWelch

8 years ago

You can use insights to create a targeted ad for bussiness owners.

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