A new way Pinterest is monetizing its site - buy similar objects
Didja see this?
Pinterest's 'Lens' Matches Real-World Objects With Products | Digital - AdAge
To wit:
"Pinterest launched a slew of new offerings Wednesday, including one that matches real-world objects with similar-looking images found on Pinterest. Think Shazam for products.
The visual search tool, dubbed Lens, allows users to search by using the phone's camera. Take a picture of a clock, for example, and Pinterest will show various clocks to decorate a home."...
Think about that for a moment.
You're on a free social platform, see a picture of something that's neat, and can then be directed where you can purchase something like that yourself.
Think if you have an ecommerce store....
... and can then have buyers automatically see your wares from other Pins on Pinterest.
It's coming soon.... stay pinned!
Pinterest's 'Lens' Matches Real-World Objects With Products | Digital - AdAge
To wit:
"Pinterest launched a slew of new offerings Wednesday, including one that matches real-world objects with similar-looking images found on Pinterest. Think Shazam for products.
The visual search tool, dubbed Lens, allows users to search by using the phone's camera. Take a picture of a clock, for example, and Pinterest will show various clocks to decorate a home."...
Think about that for a moment.
You're on a free social platform, see a picture of something that's neat, and can then be directed where you can purchase something like that yourself.
Think if you have an ecommerce store....
... and can then have buyers automatically see your wares from other Pins on Pinterest.
It's coming soon.... stay pinned!