Posting Articles on Linkedin
What works best for Linkedin posting?
The two options:
1. While I still post an informative, interesting article providing value to the reader; I also place links in the article to my company website and I explicitly promote my company's services.
2. I don't mention my company in the article and I don't post links to my site. I just post a nice article hoping that the readers will go to my profile and check out my services anyway.
I wonder if any of you have any experience posting articles and/or have access to any A/B testing data on this subject.
The two options:
1. While I still post an informative, interesting article providing value to the reader; I also place links in the article to my company website and I explicitly promote my company's services.
2. I don't mention my company in the article and I don't post links to my site. I just post a nice article hoping that the readers will go to my profile and check out my services anyway.
I wonder if any of you have any experience posting articles and/or have access to any A/B testing data on this subject.