6 replies
I have a question about the ads offered by youtube. What is the exact cpm ( cost per 1000 views)? Does it vary depending on the length of the ad? For example, what is the cpm for 15 seconds and the cpm for a 30 seconds?

Also, if I'm paying for the views and no one clicks on the ad, do I get it for free?
#ads #facebook #video
  • Profile picture of the author Joey Babbs
    Your title says Facebook but your question says Youtube...?

    Not sure price of youtube...im looking to start some there...but I have been running Facebook ads alot recently. They are doing extremely well in ecommerce.
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    I MADE OVER $3,000,000 ON CPA LAST YEAR

    CLICK HERE & SEE MY EXACT CAMPAIGNS!
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    • Profile picture of the author samaremami
      I meant facebook, sorry!
      Could you give me some info about what I asked along with the costs and details?
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      • Profile picture of the author Joey Babbs
        For my Video ads running in Canada I am paying ABOUT 3 cents (all clicks) I have not noticed anything about length of video. I generally keep my videos to 30 seconds or less. like a commercial.
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        I MADE OVER $3,000,000 ON CPA LAST YEAR

        CLICK HERE & SEE MY EXACT CAMPAIGNS!
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  • Profile picture of the author smartsites
    It really depends on the type of video you are promoting. The more viral the less your cost will be. I have had video ads down to .0001 per view. What I do with video ads is use them to build a custom audience from the views. I then will do a website conversion ad to the custom audience. You can also do a retargeting ad. 30 seconds is a good length. Facebook doesn't give anything for free. You always pay for something whether it be views or clicks.

    Originally Posted by samaremami View Post

    I have a question about the ads offered by youtube. What is the exact cpm ( cost per 1000 views)? Does it vary depending on the length of the ad? For example, what is the cpm for 15 seconds and the cpm for a 30 seconds?

    Also, if I'm paying for the views and no one clicks on the ad, do I get it for free?
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    I build Facebook Messenger Chatbots and Provide Training. Feel free to check out my demo bot https://m.me/botsguy

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  • Profile picture of the author caigithe2908
    Banned
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  • Profile picture of the author Nathaniel Garcia
    First off, Facebook counts a video view after 3 seconds of a user viewing the ad. This means someone can be scrolling on the video watch for three seconds and then continue scrolling. I'm sure you see how this could add up very quickly

    Within CPM campaigns, it doesn't matter if they watch it for 15 seconds or 30 seconds, that's still a view. However, the more views you get, the lower the cost per CPM. This is because you bring in more revenue to Facebook at when you have more views, even though you are getting charged less.

    Ex: Let's say you have 1,000 views and Facebook charges you .10 cents a view (these numbers are made up, hopefully you get the point though). That brings you to $100 per CPM. However, let's say you bring in 5,000 views and Facebook charges you .05 cents per view (again made up numbers). Your total cost comes out to $250 or $50 per CPM. Facebook is making more off the person bringing in 5,000, even at a way lower CPM!

    So, even if no one clicks on your ad, you are still paying for views...3 second views.

    The key here is to make relevant ads to YOUR audience!

    Also, it's best to use CPM campaigns for brand awareness rather than for an offer.

    Good luck buddy!
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  • Profile picture of the author Ryan Tran
    U buy view or u buy click to ads? Those are very different. If u buy click to ads, u have to runs ads (run your post) in gg or ins
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