I am currently working for a company called Lavish Life International, (lavishlifeitl.com) and I am having trouble gaining an audience. What are some steps that I need to take in order to capture my target market?
Little bit about our company:
-We are an exclusive market place for High end timepieces, boat craft, aircraft, exotic cars, and loose stones.
I was tinkering with a few things:
1) selling direct with a paypal button. That requires the user to click about 3 times at least before they can just enter their credit card info. 1) on your site. 2) to choose either paypal or cc. Then another then maybe another before they can actually order. That's nuts.