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What else would you do to advertise Facebook Sweepstakes?

by RobBAM
3 replies
I recently created Facebook sweepstakes to celebrate one-year anniversary of my software. Here are the steps I took to advertise my contest:

1. Created and started running Facebook ads to advertise the sweepstakes
2. Emailed all the people who are subscribers to my software and everybody who tried it in the past.
3. Posted contest info on the main page of my website.
4. Created blog post inviting people to register.
5. Posted message on my Facebook page inviting people to register and pinned it to the top.
6. Twitted about the sweepstakes inviting people to enter.
7. Posted craigslist ad selling my software and added link to contest inviting people to enter.

What else would you do? My goal is to get as many eBay buyers as I can to enter and like my software on Facebook.

Thanks.
#advertise #ebay #facebook #sweepstakes
  • Profile picture of the author zsofim
    Hi Rob,

    here is a blogpost about our advices about promotions, maybe you find some of them useful!
    Check out the other blogposts too about what to do before a sweepstake starts and what you can do after it's ended
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    • Profile picture of the author RobBAM
      This is the first sweepstakes I've run so I don't really know what I'm doing. I was trying to come up with something cool to do for 1-year-anniversary and I thought giving away eBay gift cards would go well with the audience I'm trying to reach and would allow me to add some Facebook fans.

      Originally Posted by zsofim View Post

      here is a blogpost about our advices about promotions, maybe you find some of them useful!
      Check out the other blogposts too about what to do before a sweepstake starts and what you can do after it's ended
      I twitted about the promotion about twice so far. I think sending 4-5 tweets per day might seem spammy. Thanks for giving me some good ideas on what to do after the contest ends.

      Originally Posted by FirstSocialApps View Post

      Make sure your sweepstakes is fan gated.
      Promote the post on your timeline that invites people to enter.

      Use a better app provider. This one by woobox doesnt even look like its time line ready.
      If potential customers see you having a badly designed / outdated sweepstakes branded by a 3rd party, what do you think they are going to think about your software?
      Users need to like the software before they can enter the sweepstakes. That's fan gating, correct? As for ad, I was just looking for something simple and this provider met my needs for this sweepstakes. The contest is already almost at half point so changing providers now is not an option I would consider.
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  • Profile picture of the author FirstSocialApps
    Make sure your sweepstakes is fan gated.
    Promote the post on your timeline that invites people to enter.

    Use a better app provider. This one by woobox doesnt even look like its time line ready.
    If potential customers see you having a badly designed / outdated sweepstakes branded by a 3rd party, what do you think they are going to think about your software?

    May I suggest:
    http://www.warriorforum.com/warrior-...nthly-fee.html
    Signature
    Create Facebook deals, sweepstakes, contests, polls, custom pages and more without a monthly fee!

    Generate thousands of leads in any niche in under 60 seconds!
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