>> FACEBOOK ADS << Hoe you are doing it for maximum exposure??

Hey man!

I hear its cheaper to run Facebook ads to Facebook pages rather then outside of Facebook (correct me if I am wrong)

If you are having it to your fan page.. then maybe you want to create an opt in form within it also.. Get some leads captured and make sure its money well spent

Craig

Nightfury,

I can give you some tips on how to have more success with Facebook PPC,

When you are advertising on facebook, remember that people aren’t going there to buy, they are going to socialize. With this in mind, don’t be surprised that your click through rates are lower (below 1% in many cases).

Try and find a way to incorporate images of young women. These tend to convert the best.
When selecting your targeting, don’t forget to choose people who are interested in whatever it is you are selling. Do some research here as well because FB allows you to choose demographical information like age range.
Make sure you target appropriate countries for your campaign.
Utilize promoted posts so that you can reach people besides your fans.
Make sure you write creative and intriguing ad copy. You only have about 90 characters to play with so use it wisely.
Rotate your images and ads on a regular basis to keep them fresh. Do this because it is likely that the same people are seeing your ad and if they haven’t clicked yet, they definitely won’t if the ad doesn’t change.

There are some other tips in this post,

Facebook Ads: Tips & Best Practices for Better Ad Performance - Social Business Connection - Blog - Social Business Connection - Dell Community

Hope that helps,

Shawn