How do you use social media for B2B marketing?
My initial plan is to build a list of influential bloggers in the niche and email them all with tailored pitches, asking them to post about these products.
I have heard it's a good idea to start with smaller blogs and then when you get coverage, to use that coverage to get bigger blogs interested - does that work?
What other suggestions do you guys have?
Finding things that work!
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