Awesome FB marketing, or just faking it?

8 replies
I was doing a little bit of research for my new niche for Facebook page. And I noticed something strange... I found some pages with literally millions of likes and tremendous on-page activity. However, although the pages were all completely in English, the most popular cities were in India or Phillipines. And although the pages catered to conservative, family-oriented people, the most popular age group was 18-24 year old.

Clearly, something's not right here.

The thing is, the posts are liked and shared like crazy. And that includes commercial posts that lead to the store to purchase the item. BTW, the store was in Honk Kong... This was very unusual, since commercial posts do not generally get shared and liked too much. But when I checked who shares those posts, again, it was people in India or Philippines.

So I kept digging...

I clicked on some of the names listed in the shares, and they were...well, strange. For example a profile picture of an Indian woman, with a cute blond baby on the timeline. And not a single original post, but a lot of shared posts from various pages. And, in some cases, even added comments - in English, of course.

I was looking into the recent courses that supposedly show you how to get very, very cheap clicks for your FB ads. Are these the types of accounts you get though? Again, these are not dead accounts. But it seems they are paid accounts.

Maybe these are the types of accounts you get if you hire 'social marketing firm'. But maybe, just maybe, it's Facebook itself?!?

I'm just bit weary when I see things like this, because clearly, something or someone is distorting the whole FB ads and interaction. And for that, even o.o1 cent clicks are too expensive...

So, can anyone who has some solid experience with FB ads chip in and share what you really get for cheap clicks?
#awesome #fake fb accounts #faking #fb marketing #marketing
  • Profile picture of the author Iq187
    Can you post the link to this FB page?
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    • Profile picture of the author Palusko
      Originally Posted by Iq187 View Post

      Can you post the link to this FB page?
      Not sure if that would be against WF policy, since this is basically questioning a legibility of the page and a business.
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  • Profile picture of the author Moneymaker2012
    So I kept digging...
    so you finally solved the mystery. it's very clear to me from the day one when I started using facebook. It's full of fake people and BS. but one thing I like about facebook is it's ppc and post promote.
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  • Profile picture of the author PBMax
    When buying likes from a 3rd party vendor, chances of the profiles being fake or inactive: 99%
    Chance of Facebook eliminating them within days: 99%

    So I stopped doing that and switched to FB ads targeting those very countries (and more) that you named because a crowd still attracts a crowd. And in this case, it's still a real crowd...unless you're implying that Facebook manipulates the likes in-house and stuffs our pages with worthless, inactive likes. If that's the case and they're cooking the books to make people so happy about successful ad campaigns that they keep putting money in the machine, then that's a class action lawsuit waiting to happen....

    "Facebook Fudges Likes to Gain Money After Going Public Made Them Go Mad." News at 11...
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  • Profile picture of the author Long Beach Nathan
    Yeah, I'm sure those are fake profiles. Fortunately, people usually can't get away with that sort of thing for very long on Facebook.
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  • Profile picture of the author shhhenterprises
    Palusko, what you have stumbled upon is an example of click farm activity. I apologise if the link doesn't work. I'm conscious that some media is not accessible outside of the country of origin but hopefully it works.

    Basically, an investigative journalist not more than 5 or so weeks ago, uncovered several examples of major companies whose facebook activity had been created by click farms. People usually working in India, Bangladesh, Phillipines etc, who spend their days, loggin in and out of fake profiles clicking on a page, or link etc to give the impression of something being popular.

    Some interesting examples, were a film's fan page, that had more likes than most Hollywood blockbusters, yet had only been released in South Korea (or something very similar to that), also a major brand who had outsourced to a small company who in turn had hired a click farm.

    In the UK, at the very least, this is contrary to advertising standards, as it is false and misleading, which could carry a fine, or in some legal minds could constitute fraud. Facebook's take on it was that if they detected such activity they would delete the 'likes'. Further that it could result in the account receiving the likes, being suspended or deleted.

    To the best of my knowledge, this most definitely is not Facebook itself, but it is click farms. I come across them all the time. Offers of 10,000 twitter followers, or 20,000 likes for $5. It's certainly not being achieved through conventional or legitimate means at that price.

    As for cost per clicks. with FB advertising you cap your spend per day anyway. I certainly don't know of orchestrated clicking on ads, which are programmed to appear in line with the parameters set, keywords etc, in order to meet the budget quota someone has set. There just doesn't seem much point to do anything like that. It doesn't achieve anything.


    As for generating interest in a page through ads. I've seen examples of someone paying $40 to get about 300-600 likes which is about the norm, and then from there, generating another 20,000 likes for the cost of a novelty toaster (ran a competition where entrants had to like the page/share the post). It certainly is possible to get massive leverage if you know what you're doing, but then, isn't that always the case?


    I hope this helps.

    How low-paid workers at 'click farms' create appearance of online popularity | Technology | The Guardian


    "If it seems too good to be true, then it probably is"
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  • Profile picture of the author PPC-Coach
    Exactly, it's all fake. BUT that is not to say you cannot do very well IF you do it right. (Target the right countries and DO NOT buy likes assuming you're going to profit from them).

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  • Profile picture of the author natebunger
    That's another thing making Facebook difficult. There are countless of fake accounts. They don't profit from this but it gives them more exposure. They are seen more on search results and on the news feed. They reach many people and for them, if the page has many likes and shares, they must be something so they check the page out. People are more comfortable with pages that have lots of activities.
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