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Facebook asking for 6€ per click

by Snatch
3 replies
I set up a campaign and it was asking me for 0.34-0.67€ per click. However I decided to try by impressions which is 0.08c CPM. Now when I try to switch the bidding per click is asking me for 4.90€-6.40€ per single click. WTFFFF. Is that normal? Not even Google. JESUS CHRIST
#click #facebook
  • Profile picture of the author hyonmyongyun
    Wow that is ridiculous. Doesn't seem normal to me. You shouldn't have to pay more then .5 usd per click.
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    • Profile picture of the author Snatch
      Originally Posted by hyonmyongyun View Post

      Wow that is ridiculous. Doesn't seem normal to me. You shouldn't have to pay more then .5 usd per click.
      I know...its seems like they are following the foots steps of Google back in the days, when they didnt like your ppage or ads, they where charging you 5-10$ per click so you give up or give them all your money. Take it or leave it. It seems to me they are doing to me something like this.
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  • Profile picture of the author ZephyrIon
    Originally Posted by Snatch View Post

    I set up a campaign and it was asking me for 0.34-0.67€ per click. However I decided to try by impressions which is 0.08c CPM. Now when I try to switch the bidding per click is asking me for 4.90€-6.40€ per single click. WTFFFF. Is that normal? Not even Google. JESUS CHRIST
    Facebook figures out costs by the number of impressions served and how many clicks you've gotten within a small period of impressions.

    At this point. Even if the bid is .40 to .56 cents USD and you've gotten a handful of clicks (50 to 60) you'll see your CPC fall low: .10 to .20

    Unless you've got an add that is wrecking your budget per click don't use CPM. You should focus on linking your landing pages info to your demographics. Ads just drive clicks, demographics drive conversions.

    Are you using power editor? You should submit the ads at $45 a click, make your budget $6 a day and then change the bid in the old ad editor. Maybe it is a bug.
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