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What I am doing wrong with my FB Page

by GamesGiant
2 replies
I have a super high Engagement and Interaction rate (10 % and 7 %) of every post, but I only reach around 6 % of my fan base per post. The average organic reach of fan page posts is 20 %. All fans are collected with regular like ad campaign.

http://www.facebook.com/funnypictures.at
#page #wrong
  • Profile picture of the author jamescanz
    Your page isn't targeted.

    Funny pictures... okay... but of what?

    It's going to be difficult to get a ton of Likes unless you hit a laser-like targeted audience.

    For example, if your page was "Funny Workout Pictures" and you grew an audience of people who liked working out, you will get a much better response.

    Funny pictures of NFL
    Funny pictures of Dogs
    Funny pictures of Dinosaurs
    Funny pictures of Call of Duty

    Whatever it may be, these are much more 'niched' down.

    In case you need proof:

    https://www.facebook.com/gymmeme

    And

    https://www.facebook.com/MEMES.of.the.NFL

    The audience you are targeting is extremely huge, which seems to be the reason for what's going on.

    As you can see, they tend to like some posts and get just about no response from others.

    Since you have your page going, try asking them to Like, as apposed to share, and use different ways to encourage them to do so.

    Best of luck
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    • Profile picture of the author GamesGiant
      but as I said, there is so much engagement on my posts, as I said.
      And there are so many general funny picture sites out there with great organic reach like 9gag.com
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