Social Signals Inquiry Regarding Competitor

4 replies
There is a competitor in my sites industry, and per various tools like opensitexplorer, quicksprout, and searchmetrics, they have an evenly amount of massive (100k+ per page) facebook social signals (likes, shares, comments) to around 25-50 of their top pages on their site.

They have no social media presence in terms of a fan page, and they rank on the first page for almost every single keyword that is niche related.

How could it be possible to naturally have the same number of facebook social signals to all of your top pages?

What have they done to even accomplish this, and is it only a matter of time before Google recognizes the black hat tactics they've put in place to manipulate the search engines?
#competitor #inquiry #signals #social
  • Profile picture of the author xpesos
    I think you are talking about number of likes which you are seeing on each page
    Most probably it would be of their Home page URL, they must be showing like button of their home page on all internal pages, in this way they get maximum social signals to their home page, i have seen many people do that

    About backlinks, whether black hat or not, no one can say that with assurance ....
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  • Profile picture of the author yoangov
    As xpesos said, they might have the homepage button spread all over the website.

    I'm curious to know about their other links. Are they simply ranking that high with social signals alone?
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  • Profile picture of the author 102drive
    Guys,

    They don't have social buttons on the website, neither on the home page, or the inner pages. They also have no fan pages...
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    "Helping Online Businesses Grow"
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    • Profile picture of the author Jennifernk
      I understand what you mean. I do have a free Facebook Marketing E-Book that can help to show you how all of this is done. Click Here
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