Any experience with Facebook Business Accounts?

4 replies
Hi all!

I recently contacted Facebook about changing the time zone of my adverts account (a major annoyance). They told me they could not change the timezone, but offered to create a business account for me.

Does anyone have experience with business accounts? Are there any disadvantages to using them for marketing campaigns? On the surface it seems good to be able to separate my ads and pages from my personal account.

They told me the differences were that business accounts:

- Are used to manage Pages and ad campaigns
- Can't be found in search
- Are unable to send or receive friend requests or build apps
- Can see public information about other people on Facebook, but can't interact with those people except as a Page
- Don't have a personal profile tied to them
#accounts #business #experience #facebook
  • Profile picture of the author brutecky
    There is really no reason to make a business account. Just do everything from your personal profile.
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  • Profile picture of the author darkc0de1
    What is a Facebook business account?

    A Facebook business account has two functions: advertising and page management. It is not associated with a person (rather, it’s only associated with an email address), and it doesn’t have the ability to add friends or like pages. It doesn’t even allow access to the search bar, making it an attractive option if your social media manager has a tendency to do too much personal browsing when they should be completing business tasks.

    Facebook compares a business and personal account here.

    Why should your organization have a Facebook business account?

    Ability to create one business account that has a shared password that can be used by many team members.
    Ability to provide continuity to Facebook advertising efforts.
    Avoid attaching a company credit card to a personal Facebook account for the purpose of advertising.
    How to create a Facebook business account

    When I created my first account in November 2012, I had to jump through hoops to get Facebook to create it for me. Now, it’s really quite easy.

    Make sure you’re not logged into Facebook
    Go to this page*
    Enter your information (be sure to use an email address that can be transferred or shared with other employees)
    Complete the process to confirm your email address
    Begin using Facebook with your new business account
    Using your Facebook business account

    When you log in for the first time, you’ll be directed to the advertising homepage. You can create your first ad, or you can download the Power Editor extension for Chrome so you can really get up and running.

    You can also visit www.facebook.com/pages/create.php if you’d like to start a page with your business account as the admin. If you already have a page created, ad the business account as an administrator by using the email address associated with the account.

    If your account is only used for ads, it will bring you to the ads home when you log in. If it’s only used to manage a page, you’ll be brought to the administrative panel of that page when you log in. If the account manages multiple pages, you’ll see a list of pages when you log in. If you use your account for both advertising and page management, you’ll see the advertising screen when you log in, but you’ll have a “pages” button on the left to view your list of pages.
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  • Profile picture of the author biggenius
    Business account have no profiles. No personal info attached.

    So, when you leave your company you can transfer that account to other person. But you can't do same with your personal account.
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  • Profile picture of the author gruegoo
    Thanks for the info everyone! I think for me personally, there's no advantage to creating a business account beyond keeping things separate (work/personal). However, having to continually switch would be annoying.
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