How I Get Really Cheap Click To Site Facebook Ad Clicks
So first off, there's two schools of thoughts. One is that you should be willing to pay whatever is necessary for a qualified targeted lead. The other is that you should get as many clicks and get cheap clicks and build a fan page.
Here's what I do:
I build a fan page, using a cheap like campaign with 5 dollars a day. 15 to 30 dollars spent, with a constant rotation of pictures for the niche that I want, with basic words like, "Like This, Like This Page" "Want To Do This With Ease, Like This Page," nice picture, always a woman or, in the spiritual structure, something colorful and otherworldly--it has to be engaging and capture the attention.
While those like campaigns are still running, you then want to utilize a post engagement campaign, but here's the trick, you want to use the same structure they use with their ads.. I use pic redirect to make them, James Carter who I think has a WSO out, has FBContent, or something, or you can youtube How To Make A Clickable Picture Link In Facebook Post, and figure it out for yourself. That way, it looks just like an ad.
But, because you're doing just a post engagement, it's promoting content on Facebook, and you the ads go for .20 cents, or less, and if you've got an engaging enough picture, with a high CTR, you're going to get .10 cents or less clicks.