What went wrong with my affiliate marketing campaigns on Facebook?
I'm a newbie to this and would really love some input.
Last night I ran two $25 ad campaigns on facebook. I can see which of the creatives in the campaigns are working best and can focus on improving them next time. I was using facebook ads to link directly to the affiliate offers.
I was promoting:
- A golf product on Clickbank
- A guitar lesson product through their own affiliate programme
Targeting was for online buyers, who like pages around golf (or playing/learning to play that instrument).
The guitar product, I got 39 clicks at $0.64 per click (0.115% CTR)
The golf product, I got 23 clicks at $1.08 per click (0.068% CTR)
Both products average $50 per sale - but I'm yet to make any sales.
Taking the music product as an example, at what point do I decide if this is going to convert or not?
Do I sink up to $45 on advertising the product that is $50 per sale?
Any advice would be appreciated. I really want to make my first sale to prove to myself that this really is possible!
Thanks
r3mo
"A bargain is something you donât need at a price you canât resist."
-Franklin Jones