Start incentivising certain behaviours:
- If destination Url is within Warrior Forum as opposed to third party Url
- If product uses Warrior Payments
- If user is War Room member
- If weekly bump spend > $xx
- Bundle pricing e.g. 3 bumps & a banner etc
Clear tabulated breakdown of banner ad performance.
e.g. Service, Start time, hours live, clicks, Creative, Url, 1 click "Relaunch" CTA.
10,000 Bottom | Thursday 9:39AM UTC | 27:42 | 44 Clicks | <img src=""> | bit.ly/bjsbf | Relaunch
This can also be applied to bumps & stickies.
Makes for a compelling case to invest in ads!