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Unread 6th Nov 2013, 06:23 PM   #1
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SpyFu - Stay Away From SpyFu?
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Every internet marketer knows that keywords are crucial to running successful campaigns. There are several keyword tools and programs out there, but the one that I use and the one that many online marketing gurus recommend is SpyFu. I've been getting tons of questions about SpyFu, such as if it really works or if it's worth paying for. Today I'm going to get into what it really is, what it does and how it can help your business out.

SpyFu highlights new opportunities for search marketers by exposing the advertising “secret formula” of their most successful competitors. You can simply type in any domain onto SpyFu and see exactly which keywords they buy on Google, which keywords they rank organically and how their ranks have changed over the last 6 years. With SpyFu you can see every ad variation that your competitors have ever run, which one were the winners and which ones failed epically. You can also type in any keyword and see which domains are buying it or are ranking on it organically. SpyFu provides tons of price metrics that could help you decide on purchasing or prioritizing your keywords. It also finds related keywords that have been profitable for other domains. All of this is done online, so there is no software to download.


Google has some tools to show you what is going on with your campaigns, but SpyFu allows you to spy on your competitors campaigns. It reveals their secret strategies, their most profitable keywords, how much leveraging SEO versus PPC, and pretty much everything you need to know for all of your competitors and for all of their pages. It's like you used the lasso of truth to have them spill all of their best secrets so you can build your campaign on all their best strategies. Starting a new campaign? Don't use your time and money using trial and error. Instead use the techniques that your direct competitors use that are proven to be profitable. Trying to improve an existing campaign? Use SpyFu to find new keywords you might be missing, bad keywords you might be currently spending money on without even knowing it, profitable copies for your online ads and ranking your content higher to get your site more organic traffic. Trying to bring on a new client? Impress them with your knowledge on their site by how they've been performing on Google and different ways that you can improve what they're doing.

SpyFu has been tracking millions of domains and keywords for 6 years now, so you can see the progress of an SEO and PPC campaign and how they've evolved over a period of time without having to ask them to start tracking hits, it's already there. It gives metrics for every site on the web and for all of these domains and pages, estimate valuable data like AdWords budget, total number of papers as organic clicks and a bunch of other handy, competitive metrics. If you can't find which specific keyword you're looking for in the millions that SpyFu tracks, you can add as many new ones to their search database as you like, without any extra charge. As much as it might seem, SpyFu is not stealing data from anyone's AdWords account; that'd be really mean and illegal. Instead every piece of information that you see on SpyFu, every ad and organic rank can be tracked to a specific search engine result page that they saw on Google and they keep a screenshot of every single one on of those, dating back to 6 years ago when they first started collecting data.


For more specific things like estimated ad budget, organic clicks and other roll-up metrics, SpyFu looks at the Google Keyword tools and the SERP patters to see how much keywords cost and who's buying a ranking for them. Then SpyFu reverse engineers AdWords and Google Analytics account for every domain in existence to come up very close estimates for their performance and budget. SpyFu is meant for beginners, as well as pros. It lets you view all of their data however you like, whether it's with simple, easy to follow graphs, personalized indexed sales reports or complex information grids. This gives you the flexibility to either grasp the most basic information about a domain or dig in deep down to individual sections of their site, down to the very pages of content. You can see how all of this is performing to gain inspiration or straight up copy your competitions techniques. A lot of companies make it as painful as possible to cancel their service, but at SpyFu you can cancel at any time. There are no contracts or fees. You can cancel via your account via email, the phone, live chat, Facebook, or whatever method you want. They also have a sweet 30 day money back guarantee, so if you sign up and for whatever reason SpyFu is not right for you, just let them know within a month and they'll refund all of your money, no questions asked. I highly recommend SpyFu and if you want to run profitable campaigns, outsmart you competitors and multiply your income, subscribe to SpyFu today.

Last edited on 25th Mar 2023 at 08:53 PM. Reason: http://SpyFu.com, http://www.SpyFu.com, SpyFu, SpyFu.com, www.SpyFu.com
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Unread 7th Nov 2013, 11:01 AM   #2
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Re: SpyFu - Stay Away From SpyFu?
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SpyFu is a great place to gain information about a company you want to make contact with. You can impress them by showing them how their domain is performing on Google and what their competition is up to. With just a few keystrokes, you know more about their industry than they do. This gives you a seller's edge when contacting someone because it gives you a better understanding of their company and allows you to speak their language, making a cold call warmer. Now SpyFu takes this ninja power one step further with SpyFu leads.


SpyFu leads provides contact information for the domain you're looking up – their address, phone number and social media accounts. SpyFu leads has more social data than Hoover, Sales Genie and LinkedIn combined. Can't get someone on the phone? Why not Tweet them or message them on Facebook. You might be surprised how quickly people are to respond when you add that personal touch. SpyFu also explains different software and tools a company uses. For example if they're using Microsoft or Linux, if they have as shopping cart running on their site or if they're running third party ads. Not only does this tell a large story of who the company is, but you can search through these technologies and filter out only people using the systems that you will be able to help with. You can also filter by Google performance and ad spent in case you want to target specific groups based on their budget or SEM presence. If you only want local businesses or companies based in a specific state, SpyFu leads also lets you filter by location. Finally they let you know the real size of a company, not just how they appear to be online.

One lead not enough for you? Well of course it isn't. SpyFu gives you a list of all the companies related to the one you're looking at, as well as an overview of all their information. SpyFu leads is super easy to use. Just type in a domain name into SpyFu and you got leads. It has the information you need to understand a customer better, so you can treat them like an individual instead of another sales pitch.


Of course you want to subscribe to SpyFu. When you subscribe you get full access to their pro-tools. There are no data caps and you can export as much as you want. You'll have full access to SpyFu's massive amount of tutorial videos and plugs. You also get a personalized dashboard that will help you on your journey to SEM awesomeness. In short, SpyFu is the easy to use, risk-free site that you've been looking for. Spy on your competitors, download their AdWords and keyword data without limits, learn from their mistakes and successes and save time, make money and improve your campaigns in ways you didn't think possible.

Last edited on 25th Mar 2023 at 08:53 PM. Reason: http://SpyFu.com, http://www.SpyFu.com, SpyFu, SpyFu.com, www.SpyFu.com
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Unread 8th Nov 2013, 04:08 PM   #3
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Re: SpyFu - Stay Away From SpyFu?
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Here are some comments from the Warrior Forum:

Originally Posted by BrenDavis View Post

I've never used spyfu but ive heard many many excellent reviews.
Originally Posted by bdwilliams View Post

I just checked into SEMrush and it seems pretty amazing. I found the answers I was looking for in a matter of minutes.
Originally Posted by McBrett View Post

I like SpyFu. Definitely a worthwhile product if you're in a competitive niche or spending a lot of money on PPC.

You can check out PPC spend, keywords they are targeting and it also does a great job showing estimated total organic traffic along with those keywords.
Originally Posted by tdpubs View Post

I use Spyfu to scout competitors for my clients and to research niche marketing ideas. If you register for the pay service, you get a lot of details on PPC and SEO information.
Originally Posted by Loren Woirhaye View Post

It tracks PPC much more than SEO traffic - that's been
my observation for the things I've researched with it.

Last edited on 25th Mar 2023 at 08:53 PM.
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Unread 9th May 2014, 02:21 PM   #4
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Re: SpyFu - Stay Away From SpyFu?
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Is this service accurate? I mean the data we get should be some what accurate and uptodate too. With respect to accuracy I vote for SEM Rush and Compete.com.

I checked several pages with SEM rush and they give good real statistics.

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