Offline Marketing Consultants: FREE Initial Client Interview Question Template for Success!

[Dexx]

Get Your FREE Initial Meeting Template for Positioning Your Business for Big Profits and Ending The Pain of "Rejection Depression" Forever!

Turning Prospects into Clients...
and Their "Problems" into PROFITS!

Where to begin...

Let's start...at the start!

Have you ever been nervous or unsure of how to approach the marketing for a prospective business client?

Are you tired of suggesting one service after another, only to end up having your time wasted and your ego deflated?

Do you wish that the business owner's you met with just knew how valuable you would be for their business, and the results you could get them if they just gave you a chance?

Well I did.

I mean the average person can only take so many "No" responses to a good solution, before you just want to say...

"Fine! Have it your way...Get Ready to Lose a LOT of Money by NOT Letting Me Help YOU"

Mind you, I never actually said that to a prospect...but I sure did want to!

I mean, here I was...full of all this marketing and technological knowledge...and yet they were so stubborn and fixated on using Yellow Pages instead of Google...boring Website instead of ones that turned "Browsers into Buyers" ...

How Could Business Owners Be So...DUMB!?!

But really...it was me that dumb...ignorant to the fact that I was too busy selling my services and not working hard enough to learn about their businesses.

Then an interesting shift in my thinking happened...

I decided to try something new...and instead of just presenting a flashy PowerPoint presentation and speaking AT THEM for 30 minutes...I would actually have a normal conversation with them...

Just me and the business owner...no selling...just...talking!

"When Can We Start?"

Excuse me?

Did I just hear those words come out of the prospects mouth?

What just happened?!

At the time this amazed me, that this shift in thinking worked...but now I know what I did differently...

I focused on asking them the right questions!

Funny thing happens when someone opens up to you about all their problems and frustrations...they feel they connect with you...

Seriously.

Think about your own situations, the people you turn to and confide in when you have problems or bad days...you trust them to help you find the answers and solutions to stop the hurt.

Well now apply that same thinking to your consulting businesses.

Your job is to stop the pain and hurt of businesses...NOT sell them on your new tools and services...

They Don't Care What Tools and Software You Have...They Want to Know How You Can Stop THEIR Pain!

But how can you stop a pain that you don't know exists?

Well, when you go to a Doctor's office...and you tell him you very sick...

Does he just toss some pills at you and say "these will get you the results you need!"

Probably not...nor would you ever go back to a Doctor that just automatically assumed he knew how to fix YOUR illness...without you telling him what your illness is doing!

No, when you go to a Doctor he has you:

• Describe the symptoms
• Describe when it started
• Ask if certain areas feel okay, and which areas hurt...

AND THEN He Provides a Solution.

Well call me Dr. Dexx (okay don't actually :P ) but I am now sharing my template of questions that will allow you to diagnose the illness that is slowly killing a business you sit down with...

...and then you can offer the exact solutions the prospect WANTS you to offer them!

Grab your copy of this template below, and start closing more sales and helping more businesses succeed!

This is just another great tool to use in your arsenal to stand out from the competition and establish yourself as THE authority to work with.

Remember: Focus on asking questions...listening to their problems...THEN provide a solution...not the other way around!

Side Note: This is currently a market interest test for this guide, and based on feedback etc. might become a full-blown report in the future (similar to the Interview Cash Method) ... so basically grab it while it's free as I might take it down at any point to sell instead!

See you on the other side!

~Dexx

[jjebfafl]

Hey Dexx,

Looks good... thanks for posting!
Let you know how it goes once I download and review.

Many Blessings,
Jerold

[Dexx]

Sounds great Jerold, I know you'll enjoy it, please feel free to post any feedback and ideas here after you check it out! =)

[Joli]

Thanks, Dexx for the generous freebie! I also enjoy your Offline Marketers thread, learning tons of stuff thanks to you and other warriors. Joe

[Tsarina]

Dexx,
That's exactly what I needed. Thanks, I'll keep you posted on the success
Tsarina

[Dexx]

Thanks Joe!

Everyone benefits when information is shared, this isn't exactly an area where competition can really saturate the market...pretty sure every member of the Warrior Forum could be working with 100 businesses and we would still barely put a dent in the % of businesses reached!

But it's a start =)

Enjoy the template and please share your feedback on it!


~Dexx

Originally Posted by Joli

Thanks, Dexx for the generous freebie! I also enjoy your Offline Marketers thread, learning tons of stuff thanks to you and other warriors. Joe

[Dexx]

Sounds great Tsarina!

Maybe you can start using it with that Realtor you mentioned previously!

I'm excited to hear your success with it =)

~Dexx

Originally Posted by Tsarina

Dexx,
That's exactly what I needed. Thanks, I'll keep you posted on the success
Tsarina

[stan1111]

That is a very good guideline for anyone who is starting. Why does it always take so long to start something Dexx great tool and of course great threads you have started here in warrior forum, especially one on offline gold.

Big Thank you

[Peter Helps]

Thanks Dexx.

I opted in without hesitation. COuple of nights ago, I read a thread here on WF about offline marketing. You were a HUGE help in that thread so getting this questionnaire is awesome. Thanks again,

Peter

[Dexx]

Haha thanks Stan!

I dont know why it takes so long to start...but the important thing is getting started!

Now start using this template to close more sales, and let me know how it goes =)

Cheers,


~Dexx

Originally Posted by stan1111

That is a very good guideline for anyone who is starting. Why does it always take so long to start something Dexx great tool and of course great threads you have started here in warrior forum, especially one on offline gold.

Big Thank you

[Dexx]

Thanks Peter!

Glad to be of help, now the big thing is to spread that help on to businesses that are struggling to keep their employees employed!

Let's go make a difference =)

Cheers,

~Dexx

Originally Posted by Peter Helps

Thanks Dexx.

I opted in without hesitation. COuple of nights ago, I read a thread here on WF about offline marketing. You were a HUGE help in that thread so getting this questionnaire is awesome. Thanks again,

Peter

[ShawnC]

Hey Dexx,

Great layout of questions in here.

I'm especially impressed with your extra tid-bits at the end. Making sure to go above expectations! Nice!

Shawn

[Dexx]

Thanks Shawn!

Figured I would add some additional "places to go to next" so that people aren't left struggling on what to do with the information they collect!

Cheers,

~Dexx

Originally Posted by ShawnC

Hey Dexx,

Great layout of questions in here.

I'm especially impressed with your extra tid-bits at the end. Making sure to go above expectations! Nice!

Shawn

[Miss_McCoy]

Thanks Dexx! Looks interesting offline marketing really peaks my interest but not ready to dive in now. This should be a good read. Thanks Again and Nice Smile:-)

[Izzy Bella]

Fantastic work! Very cleverly done, it truly can help any business or professional individual or artist do better. I love the fact anyone can use this and apply it immediately. Thank you Dexx.
Izzy

[fab]

Just finished reading and making notes. Thanks so much for this freebie, I'll be using the questions on pages 4 and 5 for sure, might send them to potential clients to pre-qualify them for my services. Also, memorizing them in my own words for use in one-on-one meetings with prospects at business functions and social meetings.

Thanks again!

[HeyAdMan]

Dexx,

GREAT QUESTIONS my friend.

What I like about this is that it will seperate the individual who actually uses these questions and this method of talking with prospects from the run of the mill sales people who think their job is to just go tell what they know and sell, sell, sell.

Professional salespeople will realize selling is mostly listening and not so much flapping the jaws as many will do.

The bonus info at end of report is great too.

Thank You!

Randy

[Dexx]

Haha I'll pass that compliment to my Dentist, thank you! =)

Hopefully you don't delay too long, there's businesses hurting RIGHT NOW who could use as much help as they can get...despite what you think, you actually do know quite a lot of strategies that could help those businesses start making money right NOW...

Food for thought

~Dexx

Originally Posted by Miss_McCoy

Thanks Dexx! Looks interesting offline marketing really peaks my interest but not ready to dive in now. This should be a good read. Thanks Again and Nice Smile:-)

[Dexx]

Memorizing them is definitely the main goal of this template!

Don't worry so much about the questions, as much as the information you NEED to find out so that you can ensure whatever you suggest as a solution is EXACTLY what the client has been waiting to find!

Mostly memorize the 5 category headings, and then find your own method of getting the information out, that way you can easily do interviews and marketing on the fly should the topic come up =)

~Dexx

Originally Posted by fab

Just finished reading and making notes. Thanks so much for this freebie, I'll be using the questions on pages 4 and 5 for sure, might send them to potential clients to pre-qualify them for my services. Also, memorizing them in my own words for use in one-on-one meetings with prospects at business functions and social meetings.

Thanks again!

[Dexx]

Definitely start applying it ASAP and get out there and help businesses get ahead, that's the best way to not only get money in your bank account, but also help those business succeed too!

Let us know how it goes!

~Dexx

Originally Posted by Izzy Bella

Fantastic work! Very cleverly done, it truly can help any business or professional individual or artist do better. I love the fact anyone can use this and apply it immediately. Thank you Dexx.
Izzy

[Dexx]

Thanks Randy!

You nailed it with the listening observation, he who talks the least...wins!

Let them vent, let them share their pain...and then offer them a solution that desperately need...doesn't get any easier =)

Now go out there and make a difference!


~Dexx

Originally Posted by HeyAdMan

Dexx,

GREAT QUESTIONS my friend.

What I like about this is that it will seperate the individual who actually uses these questions and this method of talking with prospects from the run of the mill sales people who think their job is to just go tell what they know and sell, sell, sell.

Professional salespeople will realize selling is mostly listening and not so much flapping the jaws as many will do.

The bonus info at end of report is great too.

Thank You!

Randy

[Reg]

Dexx

Thanks for the great resource!

[Dexx]

Posted in another thread, but since they relate, gonna also post the answer here:

Originally Posted by mktmkr

Dexx, thanks so much for this! Great stuff! I'm also loving your offline thread as well.

What is the difference between this product and the "Initial Client Interview Questions" Template?

Thanks!

Originally Posted by Dexx

Great question, I actually should explain the differences:

1) The Initial Client Questions is just that the questions I ask to evaluate if the client has the potential for being a great client to work with.

Let's me know what budget they would have for my services, what they are currently doing for marketing, and what they have tried in the past.

Basically identifying the marketing OPPORTUNITIES that exist to take advantage of (like do they have a database of customers that could be instantly contacted to get products moving asap)

2) The Interview Cash Method is to identify how to easily promote, or create products for, any demographic marketing group.

So whether you are looking for ways to market a product or service that currently exists, or create one yourself, this is the tool to use.

This method (in terms of working with local businesses) would be the SECOND STEP in the process AFTER during the initial client meeting and identifying whether you want to work with the business....because this will allow you to identify HOW to market the businesses services and products, and identify what they have been doing wrong as well.

Plus the Interview Cash Method is much more in-depth with a 30+ page guide breaking down each questions objectives and methods, as well as a 30 minute video overview of me going through the method's questions etc.

So basically it goes Initial Client Meeting -> Client Agrees to Proceed -> Identify How to Best Market Client's Products/Services -> Marketing Strategy Presented for Services to provide Client


Hope that helps!

Let me know if you have other Qs

~Dexx

[stan1111]

Dexx or experience offline marketers, please help answering my question. How many clients from specific field would you take upon. Would 2 be fair, you cannot promise both the same results. I have noticed many businesses have poor websites. Would it be ok to take more of the same type of businesses to work with or go for one or two from different niche? Any suggestions or experineces, conflict of interests etc.
Thank you all

[Dexx]

Originally Posted by stan1111

Dexx or experience offline marketers, please help answering my question. How many clients from specific field would you take upon. Would 2 be fair, you cannot promise both the same results. I have noticed many businesses have poor websites. Would it be ok to take more of the same type of businesses to work with or go for one or two from different niche? Any suggestions or experineces, conflict of interests etc.
Thank you all

I work with one business-type per reasonable geographic area.

So one eye doctor, one dentist, one injury lawyer, etc. per City

but then I can take the material created and developed for them, and expand into a new City, saving time instead of re-creating it all from scratch...but still charging a premium =)

~Dexx

[TheDebtEliminator]

Hello Dexx,

Thanks for sharing your Client Interview Question Template

This will help me with the initial contacts

All the Best

[Dexx]

My pleasure, now get out there and just do it!

Cheers,

~Dexx

Originally Posted by TheDebtEliminator

Hello Dexx,

Thanks for sharing your Client Interview Question Template

This will help me with the initial contacts

All the Best

[stan1111]

Thanks Dexx. My only concern is I do not see any local searches in google adword tool especially city to city. Are you using some other tools to see what keywords people are searching for locally? How can I convince them that anybody will find them if I don't see any results from the tool.

Thanks

[Dexx]

AdWords is just one tool of promotion for promoting a business, there's multiple ways to generate new leads etc. (not covered in this template of course)

Keep in mind even if only 5 - 10 people are coming to the businesses website each day from AdWords, that's still an extra 150 - 300 possible prospects for that business.

If he closes JUST 1% (chances are if you do a good job you'll close much much higher) of them and the average sale is worth a lot, then the volume of people is not an issue, it's the return on investment for hiring you that matters.

~Dexx

Originally Posted by stan1111

Thanks Dexx. My only concern is I do not see any local searches in google adword tool especially city to city. Are you using some other tools to see what keywords people are searching for locally? How can I convince them that anybody will find them if I don't see any results from the tool.

Thanks

[stan1111]

That is absolutely true but person may ask show me the proof that anybody is searching for the particular business/keyword in that area. Is anyone using any tools that would show that given keyword is searched by people, google adword tool shows n/a in all searches in the area unless it is big city.
Maybe I should be more clear I do not want to promote using adwords but to show the business person that people are searching for their business online.

Thanks again Dexx

[Jackie Tulos]

Thanks Dr. Dexx. I am always looking for new ideas.

Jackie

[webtrix]

Hey Dexx,

I'm using Firefox 3.6 (JS on) and the opt-in form isn't visible..
Works in IE..

[Rick Ostler]

Hi Dexx,
Just optin in for your information. Looking forward to the read, thanks!

[Cringer]

Originally Posted by webtrix

Hey Dexx,

I'm using Firefox 3.6 (JS on) and the opt-in form isn't visible..
Works in IE..

Yep - found the same thing here. Works in IE but Firefox isnt displaying the optin details.

[Dexx]

Hrmmm I'm using FF 3.6...works for me...can you check again guys?

Cheers,

~Dexx