Hypnosis / Hypnotherapy Website

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#hypnosis #hypnotherapy #website
  • Profile picture of the author Ron Killian
    I think for your business, a one page is about perfect. Good idea.

    Although, you still might want to have articles, content geared to your keywords, local ones the best. This content could be some what hidden, like links at the bottom of the main page. Not saying sneaky SEO, just saying, articles could be there but not distract from your message. More content, can equal more visitors and maybe more clients/customers.

    One thing that stands out on your site, is your image slider. It takes up so much room. Does it really help you in any way? As you probably know, the most important real estate on your site is above the fold (before uses have to scroll). So your image slider takes up quite a bit of that precious space. Is it worth having it that big? Just something to think about.

    Over all, I like the site. Wonder if those are the right colors (black and white) for your service. I don't know myself, just wondering.

    I think your copy, or text could use some punch. Seems in your profession, it's help to help them feel the pain, so they want to do something about it, no?

    Could use more powerful benefits. I am no copywriter, while it's a great start, seems it could use a little more. Such as some of the sentences are too short. Like, "Act differently", what will that do for them? How could it help them? I don't know who said it, but a good thing is to say the benefit, then add, "So that________". Multiple the benefit?

    And you REALLY need to get some testimonials, that can help a great deal.

    Course just my opinions. I think you have a great start. I like it.
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  • Profile picture of the author colorado1850
    I like your theme. Here's my two cents - a little rearranging would make this site better.

    I would change the text on the slider to be your big benefit so that it is clear right off the bat when someone lands on your page. I would change the text to: "Stop Smoking, Conquer Fear, De-Stress + Sleep Well" (which is a pretty good set of benefits). Rework it if you don't have room for that much text...

    Near the bottom of the page, you have a three column section 'Overwhelmed with stress?' 'Breakthrough Anxiety & Fear' etc. I would move that up to the top right under your slider.

    The section 'Your shortcut to change' with the image seems out of place - I would maybe just cut it out for now.

    Keep the Unlock The Power Of Your Subconscious Mind section

    Move the Enjoy Long-lasting, Beneficial Results up so it follows the 'Unlock the power...' section

    Then I suggest creating a call to action section which basically asks the reader to take the next step you want them to take. Be explicit. Should they call you? SHould the read something else? Whatever it is you want them to do - just make a new section and tell them.

    Then add the hypnosis via Skype etc as the last section.

    Get your social media accounts set up and hooked in to that section on your site footer under Follow Me. It seems like you could drive a lot of business via social media if you hit it hard. Especially twitter. If you aren't the kind of person that can churn out 10 tweets a day consistently try a service like zootrock.

    Lastly, it seems like you're going after toronto hypnosis / hypnotherapy for SEO. I don't know the competition on those but Toronto is a pretty big city. You might get better / faster results targeting areas within the city. I live in Denver but just about anything with Denver in the keyword phrase has more competition than if I go after Aurora, Highlands, Arvada, Lohi, etc.

    Hope that helps you! Send me a message here if you have any questions.
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