Would You Develop And Launch A Site Like This?
We have been asked by a 15 year old website to help them with their web presence. The website is for news...it would fit into the magazine/publication/news category. Their primary revenue stream comes from advertisers.
After we started to dig into this project we were shocked that in 2015 a website would be launched with the following not being planned or implemented.
Quick background
Client's new website was just launched in April 2015 and they spent over $20,000 to get the below problems. The company owner is 60 years old and not tech, web, or digital savvy. The web development firm has been working with them for nearly the entire time of their existence, therefore, they are more than familiar with the owner's understanding of this industry.
Issues Identified
Website is not mobile friendly
Website is missing structured data
Website is written in table based code
Website is missing a complete XML sitemap. Was finally created 3 months later and using a free sitemap generator with missing information.
Website is missing OGP and is not social community friendly
Website is a basic two column theme...old style narrow width
Website is does not have SEF URL's
Google Analytics code was not installed at the time of launch. It happened 3 months later.
301 Redirects were not setup for thousands of web pages. Original website had over 22,000 pages indexed by Google.
UX and UI featured were not planned or developed for a magazine/publication website. Client was not necessarily advised as part of this project plan.
Website is built in ASP on MS IIS 8.0 server
While this might be controversial for some...the website does not meet W3C compliance either (let's call this icing on the cake).
Your Thoughts
Would you launch a client's website in this fashion? Would you recommend this type of site to your client? Web developers, designers and/or marketers, please share your opinions.
Melih Oztalay, CEO, SmartFinds Internet Marketing
Corporate: http://www.smartfindsmarketing.com
melih@smartfindsmarketing.com
Tel: (248) 568-2241
Need A PHP Programmer That You Can Count On, That's Professional, Experienced in working with small and large clients. Reach me on skype at "Netlyte" or visit me at http://www.LCCWebDesign.com
Melih Oztalay, CEO, SmartFinds Internet Marketing
Corporate: http://www.smartfindsmarketing.com
melih@smartfindsmarketing.com
Tel: (248) 568-2241
Need A PHP Programmer That You Can Count On, That's Professional, Experienced in working with small and large clients. Reach me on skype at "Netlyte" or visit me at http://www.LCCWebDesign.com