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7 Deadly sins of landing page design

by Andy Crofford
9 replies
  • WEB DESIGN
    • |
I thought some of you may find this useful.

7 Deadly sins of landing page design | Blue Fountain Media Blog

Check it out, though some of the tips may seem obvious I think it is a great reminder.
#deadly #design #landing #page #sins
  • Profile picture of the author mejordecuba
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  • Profile picture of the author EMGhb
    Nice and to the point. Seems simple when you read it but I probably couldn't list all of those things off the top of my head.
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  • Profile picture of the author symbol.software
    sounds like basic things to me. But it's good for beginners or not teachy people for sure
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  • Profile picture of the author oald1
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    • Profile picture of the author bestofcuba
      A well designed landing page should also be accompanied by some type of wordpress platform and a blog. Sometimes generating organice traffic can help you get free visitors vs. paying for incoming traffic using PPC.
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  • Profile picture of the author d3sign3r
    Looks does matter a lot.. a visitor landing on the page will first have a good look at the page and then start reading the copy.

    And then people think why their conversion rate is low..
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    • Profile picture of the author Steve Diamond
      I think it's mighty interesting that the page itself commits more than half of the sins all by itself: Unclear call to action, Too many options, Too much text, Too many visual distractions.

      Originally Posted by d3sign3r View Post

      Looks does matter a lot.. a visitor landing on the page will first have a good look at the page and then start reading the copy.
      Not so. For the most part they don't spend much time looking and they don't read.

      Testing has shown repeatedly that visitors will click on the first thing that grabs their attention that looks as if it might help them accomplish whatever goal they have in mind.

      That's why my design bible is "Don't Make Me Think," by Steve Krug. He calls it that because website visitors prove by their behavior that they don't want to. Think, that is.

      Simplicity is key, and the main thing you want the visitor to do should be visually prominent, toward the upper right, above the fold.

      Steve
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  • Profile picture of the author metafever
    Thanks for the share mate!
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  • Profile picture of the author kendrickyi
    Thanks for the info!
    I guess it is also important to put yourself in the shoes of your visitors.
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  • Profile picture of the author HariVarrier
    Basic stuff. Nonetheless gold
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