What makes a great physical sales site?
I have a site that sells food products. I am a small artisan producer and sell mostly at markets also.
I have built a site on Wordpress using Woocommerce and using a theme 'Bazar' which seems to be ok.
I would like to improve sales and wonder how best to convert visitors to sales (I have 500 leave at checkout and other pages) although I understand this could be due to postage costs which are a little out of my control.
Are there any themes, plugins etc that can create a better sales converting site?
Thanks