Why UX Design is Effective in Compelling The Audience

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  • WEB DESIGN
  • |
UX Design is more or less interaction between the customers and the website or product. Simply put, a good UX Design is when the customers are satisfied with what the website or product has to offer. UX Design is simple, and you can create a compelling UX Design interface by hiring a UX Designer, but many businesses often don't consider it a priority.

UX Design has the power to compel the audience into changing their minds if used properly. It can persuade the visitors to invest in your product or service. In this article, we shall explain why web design is so effective in compelling the audience. The first thing you need to know is that the main goal of UX Design is to understand what the customer wants and how your product can satisfy this need.

UX Design not only helps in increasing sales but also helps improve user experience and trust. The more satisfied the audience is with your website, the more chances of them returning for more. There are a lot of ways through which UX Design can persuade people. Here we shall discuss a few of these techniques which are simple yet effective.

Personalization
Find out what the target audience needs and wants. Find out their behaviors, habits, interests, goals, what they want from your website, why they want it, etc. once you have figured this out, it becomes much easier to lure them into investing in your website by designing your landing pages and website according to their needs. If a viewer sees something that he relates to or is interested in, he will automatically be inclined towards it.

Don't Make Users Think Too Much
The more complicated a thing may seem, the more it will be difficult to follow. Make sure your content is easy to read and compelling. Your design should also be easy to navigate. If the navigation or design or structure of your website is difficult, viewers will just abandon it for another website. An effective and easy to use UX Design not only compels audience but also makes sure they come back for more.

Magic is in The Numbers
Call it psychological or whatever but it is a fact that people somehow consider $9.99 significantly lower than $10 even though the difference is only 1 cent. Consumers are more likely to purchase an item that costs $9.99 rather than $10. This is why is important to play around with words and numbers.

Wireframes
A well design UX Design is both mobile and PC friendly. The way something is framed in the screen can have a huge impact on the user. Make sure the website's design is based off on interface behaviors and find the best way to navigate through the website. Many websites offer a more map-centric view while others offer filterable lists. You can use either of the two but just make sure it is appealing and interesting.

The main purpose of UX Design is to persuade the audience into buying a product or investing their time and money on your website. The things mentioned above are just a few of the reasons why UX Design is so effective when it comes to compelling the audience. There are countless other ways UX Design can contribute to this but for now revel in the ones stated above and start working on making your UX Design better today!
#audience #compelling #design #effective
  • Profile picture of the author 1nspire
    Excellent post.

    Using UX design in your ads greatly improves CTR. Like adding play buttons or even close "X's" in top right corner will greatly improve CTR.

    Besides the ones mentioned above using form elements can make a major impact as well. I don't mean input fields or submit buttons but what I mean is using check boxes or radio button as call to actions in banners or landing pages.
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