Theme-based web site or Blog - which is better?
Do you recommend a blog or a theme-based site for building an authority site consisting mainly of articles?
I have had a static theme based site and a blog for several years but focused primarily on adding content to my blog over the last few. The static site still gets way more visitors and adsense income. The blog lags behind although it contains much more content.
Cons of blog
Content on the blog doesn't rank well unless I build backlinks to it
Adsense income drops if posting is not done frequently
Difficult for visitors to view all articles
Pros of blog
Content gets indexed immediately
Retain a number of followers who regularly read the content
Get feedback from comments
Content gets pinged to RSS directories
Easy maintenance
Pros of Theme-based site
Most pages rank well and retain their rankings
Adsense income remains steady even if site is left alone
Cons of Theme-based site
No automatic pinging of RSS directories
No feedback ie comments
Not easy to maintain ie uploading pages to server
I'm planning on redesigning both sites and leaning towards adding quality content to the theme-based one (for sustainable rankings) and shorter posts to the blog.
What's your experience and what CMS do you use for your themed site?
PM me if you need a custom WP plugin or a website built!
PM me if you need a custom WP plugin or a website built!