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TIP: How to create single page (salesletter-type) website with Wordpress.

by MemberWing
5 replies
  • WEB DESIGN
    • |
Combine free Wordpress + this free super-flexible Wordpress theme.

Here's my detailed post about it:
TIP: How to create single page website (salesletter-type) with Atahualpa - Wordpress Themes - WP Forum at BFA

Enjoy!

Gleb
#create #page #salesletter #saleslettertype #single #tip #website #wordpress
  • Profile picture of the author cooke2cook
    I am self educating myself in many things and can't seem to figure out many of them. I downloaded the files you said but how do you activate them? I am used to setup.exe kind of stuff. Would appreciate some guidence!
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  • Profile picture of the author MemberWing
    Well, installing and using Wordpress is a tutorial by itself.

    Here's some help:
    How to install a WordPress theme | Theme Lab
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  • Profile picture of the author Chris Lagarde
    Gleb,

    Thanks for this great tip. I do have a question though...aren't one page websites tough to SEO for? More specifically, isn't Google penalizing one page websites for lack of content?

    Also, doesn't the same thing apply with PPC? Since a high Quality score keeps minimum bid prices down, and one-page websites lead to lower quality scores, doesn't it make sense to place a good landing page on a website with additional content as well as "Contact Me", "About Us", and "Privacy Policy" pages?

    I'm only asking these questions to confirm what I understand of SEO and PPC.
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  • Profile picture of the author MemberWing
    People usually use 1-page sites when they do targeted promotions to lists or so, for cases where they don't expect main traffic coming in via organic listings.
    For me it also was a good exercise in minimalizm for Wordpress. CMS in general are infested with bells and whistles and it was interesting to unscrew them and come up with bare bone 1-page staticky-looking result.

    Google does not penalize 1 page sites, although it would not reward them with higher ranking as multi-page site would enjoy (with all other "outside" factors being equal).

    For PPC though high score is earned by relevant bid keywords, matching with Ad text, matching with landing page inner relevancy factors (title, H tags, content).
    I would think content rich and relevant sites would command even higher score.

    So, you are correct in that by adding more pages and content - better SEO/PPC goodness will come.
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    • Profile picture of the author Chris Lagarde
      Your viewpoint is what I was thinking.

      Another way your stripped-down Wordpress theme can be used is when an offline customer with no website wants to start capturing their existing clients' email addresses via a one page website page with an opt-in form.

      It would be exceedingly easy to setup this type of minimalist Wordpress installation with room to grow, as you suggested!
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