How much content does a LP has to have for AdWords?

by yako
2 replies

I understand AdWords and other big PPC networks wont allow 'bridge' pages. So I was wondering does anyone know or has an example of how much 'content' should I put into my landing pages so they don't look like 'bridges' (although they are...).

Are 1 pages sites allowed? Do I have to create lots of content? What is the minimum I should have?

Thanks for any tip!
#adwords #content
  • Look at a few examples and you will see. I know I have never seen one with just the optin and squeeze box, but I have seen a one page with some content. I have always seen link with Terms or privacy etc.. But I don't think they say what the rock bottom minimum is at least I have not run into that yet.

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