No increase in sales with budget increase (Facebook ADS)

3 replies
Hi warriors,
I am managing a campaign on facebook ads. The targeted audience is very big. when I spend 20-35 usd/day on facebook ads our sales increase accordingly.
when we increase the budget above 40-50 USD/ day the sales stays the same. The frequency is still very low (1.6 ) but the extra budget don't give any more sales.
Even with 100 USD/ Day the sales stay the same as 35 USD / day
Any thoughts
Thanks in advance
#ads #budget #facebook #increase #sales
  • Profile picture of the author PerformanceMan
    How long have you been running the same ad?

    Are you doing any split testing?
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    • Profile picture of the author gigoman
      Thank for passing
      Image post ad (engagement post ) : some ads are new (less than 1 week) and some are old (months).
      Direct website ads (links to the websites directly ). We use the same ads for long periods as it is just a link to the same page. sometimes we change the picture.
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  • Profile picture of the author gigoman
    generally making the first 5-10 orders per day is easy. Once we start to set a bigger budget the CAC becomes extremely high after achieving the first 5 orders everyday
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