18 {{ upvoteCount | shortNum }}
18 {{ upvoteCount | shortNum }}

S1 and S2,Which one is better?why?

by BIGCOW
14 replies
hi,Warriors,
May i have your attention?
I want to ask that the tracking parameter s1,s2,s3,s4,s5,which one performs best?and what is the difference of them?and why?
Your reply is much appreciated.Thank you so much!
#betterwhy #parameters #subids #tracking
  • Profile picture of the author lrs1995
    Originally Posted by BIGCOW View Post

    hi,Warriors,
    May i have your attention?
    I want to ask that the tracking parameter s1,s2,s3,s4,s5,which one performs best?and what is the difference of them?and why?
    Your reply is much appreciated.Thank you so much!
    There is no better one.
    Your provided with those paramters to pass information, if you want.
    Signature
    To Learn the Ropes of Mobile CPA Marketing ----> Click Here!
    {{ DiscussionBoard.errors[9997323].message }}
    • Profile picture of the author BIGCOW
      Originally Posted by lrs1995 View Post

      There is no better one.
      Your provided with those paramters to pass information, if you want.
      Thank you so much for your quick reply,Love.i really want to know the difference.if there is no better one,why the network don't provide just s1 for tracking?also thank you about the info of pof accounts.
      {{ DiscussionBoard.errors[9997331].message }}
      • Profile picture of the author lrs1995
        Originally Posted by BIGCOW View Post

        Thank you so much for your quick reply,Love.i really want to know the difference.if there is no better one,why the network don't provide just s1 for tracking?also thank you about the info of pof accounts.
        There is no difference, the affiliate network provides them if you wany pass on more info.
        Lets say you have you two websites A and B - you want track from which webiste conversion came from and which banner. In the reports, you will know exactly where the conversion came from.
        So in this case you can use one of the parameters to pass site and another one to pass banner.
        Affiliate networks provide these so you can track and optimise properly.
        Signature
        To Learn the Ropes of Mobile CPA Marketing ----> Click Here!
        {{ DiscussionBoard.errors[9997340].message }}
        • Profile picture of the author BIGCOW
          Originally Posted by lrs1995 View Post

          There is no difference, the affiliate network provides them if you wany pass on more info.
          Lets say you have you two websites A and B - you want track from which webiste conversion came from and which banner. In the reports, you will know exactly where the conversion came from.
          So in this case you can use one of the parameters to pass site and another one to pass banner.
          Affiliate networks provide these so you can track and optimise properly.
          thank you so much,Love
          {{ DiscussionBoard.errors[9997369].message }}
  • Profile picture of the author ChrisBa
    Are you talking about a specific network?
    You may want to reach out to your am to confirm the network specifics around this.
    Signature
    {{ DiscussionBoard.errors[9997786].message }}
    • Profile picture of the author BIGCOW
      Originally Posted by ChrisBa View Post

      Are you talking about a specific network?
      You may want to reach out to your am to confirm the network specifics around this.
      it is Clickbooth,he said:s1= subaffiliate IDs/source IDs
      s2 = click IDs or any other additional info the pub needs to pass back.
      but i don't really understand what he mean.i just wanna know which one convert better.
      {{ DiscussionBoard.errors[10003140].message }}
  • Profile picture of the author michaelbaz
    Hi There,

    Any network that using Cake Platform as an affiliate and tracking system will use their s1-s5 parameters to pass data. s1 maximum length is 50 characters and usually used to pass the source id. s2 maximum length is 100 characters and used to pass clickid/transactionid. if your clickid string length is over 100 characters you can pass all to s2 and combine s2-s4 in your postback to get as a whole (#s2##s3##s4#). s5 can hold up to 50 characters if I'm not mistaken and usually stands for IDFA or GAI.

    Since Cake is well known in the industry other platform using s1-s5 as an industry standard.
    {{ DiscussionBoard.errors[10003930].message }}
    • Profile picture of the author BIGCOW
      Originally Posted by michaelbaz View Post

      Hi There,

      Any network that using Cake Platform as an affiliate and tracking system will use their s1-s5 parameters to pass data. s1 maximum length is 50 characters and usually used to pass the source id. s2 maximum length is 100 characters and used to pass clickid/transactionid. if your clickid string length is over 100 characters you can pass all to s2 and combine s2-s4 in your postback to get as a whole (#s2##s3##s4#). s5 can hold up to 50 characters if I'm not mistaken and usually stands for IDFA or GAI.

      Since Cake is well known in the industry other platform using s1-s5 as an industry standard.
      hi,Michael,Thank you so much for your detailed info about my question.but i just wanna know which one convert better,for example:my network link...&s1=my tracking campaign ID? or something else?
      {{ DiscussionBoard.errors[10007574].message }}
      • Profile picture of the author michaelbaz
        Originally Posted by BIGCOW View Post

        hi,Michael,Thank you so much for your detailed info about my question.but i just wanna know which one convert better,for example:my network link...&s1=my tracking campaign ID? or something else?
        Hi BigCow,
        As other guys mentioned above there is nothing such as "better converting" when it comes to the placeholders. The placeholder job is to store values so a server side will be able to post it back to you when requested.

        I will be glad to help you out if you can share what affiliate and media platform you are using. It will be simple enough to build your tracking link in a proper way and explain the setup on an actual link.

        You must read more about conversion tracking, placeholders and optimization before you are rushing to manage any campaign.
        {{ DiscussionBoard.errors[10007939].message }}
  • Profile picture of the author TrackingDesk
    There is not such thing as a placeholder converting better. They are technical aspects of the affiliate platform and are agnostic to the quality of the traffic, the type of offer and/or marketing.
    Depending on the information you need to pass from your traffic source, you will have to use one of the variable.
    Note that passing information is not mandatory.

    Thanks for the detailed info @michaelbaz
    Signature

    Laurent
    CEO
    Trackingdesk.com

    {{ DiscussionBoard.errors[10004064].message }}
    • Profile picture of the author BIGCOW
      Originally Posted by TrackingDesk View Post

      There is not such thing as a placeholder converting better. They are technical aspects of the affiliate platform and are agnostic to the quality of the traffic, the type of offer and/or marketing.
      Depending on the information you need to pass from your traffic source, you will have to use one of the variable.
      Note that passing information is not mandatory.

      Thanks for the detailed info @michaelbaz
      hi,there,
      you know i want to track my traffic source that which country has the better quality leads.so adding a campaign ID can help me with that.Also,thank you so much for your reply.
      {{ DiscussionBoard.errors[10007582].message }}
  • Profile picture of the author Royalrevenue
    This all about better tracking, deep tracking infact
    Signature
    www.royalrevenue.com - Daily payment CPA network- PayPal/paxum/Bitcoin
    {{ DiscussionBoard.errors[10004627].message }}
    • Profile picture of the author BIGCOW
      Originally Posted by Royalrevenue View Post

      This all about better tracking, deep tracking infact
      yes,better tracking and deep tracking,all about conversion and quality,you know.
      Thank you for your reply.
      {{ DiscussionBoard.errors[10007584].message }}
    • Profile picture of the author articlearbiter
      Banned
      Originally Posted by Royalrevenue View Post

      This all about better tracking, deep tracking infact
      Tracking is essential in affiliate marketing especially for paid advertising to find out winning campaign.
      {{ DiscussionBoard.errors[10007702].message }}

Trending Topics