10,000 pageviews and $16 from AdSense in the last 30 days - Normal?

by n008
24 replies
When I launched this website two years ago I was naive and had expected traffic to increase much faster than it actually has. I expected social sharing to be more effective too. I have been humbled.

With few back links and no promotion the website is now, after two years of gradual growth getting up to about 200 users a day, 85% of which is Google organic traffic. The site is ranked ~600,000 on Alexa. 15% of traffic is from USA, another 15% from India, 5% from the UK and the rest is from all over the world. Revenue has been ~$15 per month for the last 6 months.

It's a CSS generator tool, so users spend most time using the tool's interface on the second page.




I split the site from one to two main pages on June 22, hence the sudden increase in pageviews and decrease in bounce rate. Originally the tool was on the home page.





These AdSense stats are typical of the last few months.




There are two AdSense ads on the home page, one above the fold and one below. And there is a third Adsense ad below the fold on the tool page.

I'm posting here for feedback on the Analytics and Adsense stats, as I have no idea whether they are normal or not. Is there anything unusual about them that might indicate I've encountered a pitfall? How to go forward?

One concern / frustration is the majority of Adsense clicks generate tiny amounts, like 1, 5 or 10 cents.

Any feedback or suggestions appreciated. Please let me know if you need more info. Thank you for reading.
#$16 #adsense #days #normal #pageviews
  • Profile picture of the author ara67
    adsense is a waste of time if you not in the right niche and get the right traffic, after accumulating about $187.00 with adsense google shut my account needless to say they never paid me, so I decided to move on to better things and more money with clickbank a reliable source.....
    Signature
    {{ DiscussionBoard.errors[10166721].message }}
  • Profile picture of the author yukon
    Banned
    I see a few CSS generator sites advertising with Carbon Ads & all the ads are targeting front end web/devs.

    A lot of times Adsense doesn't show ads that are relvant to the content which obviously will have a low CTR.
    Signature
    Hi
    {{ DiscussionBoard.errors[10166987].message }}
  • Profile picture of the author deekay
    I have been to that situation of low EPC from adsense. Try to have some content on your site and move users to those pages. Content based site generally give high EPC than user based site.

    Don't rely on single site for your income. Diversify your portfolio and traffic. Keep on testing new niches and get details of traffic and revenue. For example, one of my site on car insurance gave high traffic but low EPC and my another site based on attorney gave low traffic but high EPC.

    Slowly build portfolio of sites with low traffic and high EPC. Then buy new domains and launch new sites based on your data collected.
    {{ DiscussionBoard.errors[10167414].message }}
  • Profile picture of the author mrhmamun
    Just use affiliate it's better than Adsense.
    {{ DiscussionBoard.errors[10167416].message }}
  • Profile picture of the author MLeblanc12
    I would say yes, it's pretty common, have heard chitika has better rate..
    {{ DiscussionBoard.errors[10167459].message }}
  • Profile picture of the author nettiapina
    So you got something like 0,5% of ad clicks from your users. I'm no expert on this, but sounds fairly normal to me. Of course it could be higher.

    I think trying to find a related product with an affiliate program would be a good idea. Software can have very good affiliate payments because there's no product to ship. Getting just one sale per month would trump Adsense, and it's not like you'd lose a lot by experimenting.
    Signature
    Links in signature will not help your SEO. Not on this site, and not on any other forum.
    Who told me this? An ex Google web spam engineer.

    What's your excuse?
    {{ DiscussionBoard.errors[10167586].message }}
  • Profile picture of the author marguerite
    I actually think it's low. Granted it's been a year since I've used AdSense but these numbers seem really low to me. But it might be typical for your niche. It seems that basically people are not clicking on the ads. Maybe you should try different ad placements or designs.
    {{ DiscussionBoard.errors[10168544].message }}
  • Profile picture of the author ChrisBa
    I'm not an Adsense expert but this seems very low. Have you tried other ways to make money such as cpa offers?
    {{ DiscussionBoard.errors[10168705].message }}
  • Profile picture of the author DustinSolerx39
    Depends on many factors but yes, it is normal to have this kind of rate from adsense, I would highly suggest to try your own affiliate offers..
    {{ DiscussionBoard.errors[10169303].message }}
    • Profile picture of the author n008
      Originally Posted by ara67 View Post

      adsense is a waste of time if you not in the right niche and get the right traffic, after accumulating about $187.00 with adsense google shut my account needless to say they never paid me, so I decided to move on to better things and more money with clickbank a reliable source.....
      Okay, I've noted down ClickBank as something to try. Thanks. I'd be interested to see how it compares - like-for-like ad placement.



      Originally Posted by yukon View Post

      I see a few CSS generator sites advertising with Carbon Ads & all the ads are targeting front end web/devs.

      A lot of times Adsense doesn't show ads that are relvant to the content which obviously will have a low CTR.
      This is certainly something to aim for. If honest, I may have to raise the bar a bit to get on the invite-only list. Thank you for the suggestion.



      Originally Posted by deekay View Post

      I have been to that situation of low EPC from adsense. Try to have some content on your site and move users to those pages. Content based site generally give high EPC than user based site.

      Don't rely on single site for your income. Diversify your portfolio and traffic. Keep on testing new niches and get details of traffic and revenue. For example, one of my site on car insurance gave high traffic but low EPC and my another site based on attorney gave low traffic but high EPC.

      Slowly build portfolio of sites with low traffic and high EPC. Then buy new domains and launch new sites based on your data collected.
      A problem is users (the ones who are engaged) typically spend 3-5 minutes at the top of a single page - the page with the tool on. There are definitely improvements to be made in encouraging users to click through to other pages. So yes, agree more content, spread out across more pages would help things along.

      Points noted on diversified portfolio too. Thanks. If nothing else, this site is part of the learning curve.



      Originally Posted by nettiapina View Post

      So you got something like 0,5% of ad clicks from your users. I'm no expert on this, but sounds fairly normal to me. Of course it could be higher.

      I think trying to find a related product with an affiliate program would be a good idea. Software can have very good affiliate payments because there's no product to ship. Getting just one sale per month would trump Adsense, and it's not like you'd lose a lot by experimenting.
      I have just added an affiliate ad - a related service, which pays $40 per conversion. No idea yet what the conversation rate will be. Like you say though, one conversion per month would make it favourable.



      Originally Posted by marguerite View Post

      I actually think it's low. Granted it's been a year since I've used AdSense but these numbers seem really low to me. But it might be typical for your niche. It seems that basically people are not clicking on the ads.
      It could be typical for the niche, also low paying regions could be part of it. The audience seems to be small business owners and blog authors, many of whom are located in India and Southeast Asia.

      Last 3 weeks - since restructuring



      Originally Posted by marguerite View Post

      Maybe you should try different ad placements or designs.
      Last year I had only one ad, which was below the fold. I moved it up and saw a 4-fold increase in revenue. I've since experimented with various layouts. I'm currently waiting for more data on the current configuration before changing things again. I'd guess it's far from optimal.


      Ad configuration on home page




      Ad configuration on tool page




      Originally Posted by ChrisBa View Post

      I'm not an Adsense expert but this seems very low. Have you tried other ways to make money such as cpa offers?
      Originally Posted by DustinSolerx39 View Post

      Depends on many factors but yes, it is normal to have this kind of rate from adsense, I would highly suggest to try your own affiliate offers..
      This seems to be the consensus advice.

      Have now signed up with two affiliate programmes. One implemented (as mentioned above), the other in the pipeline.


      Thank you to everyone.
      {{ DiscussionBoard.errors[10169592].message }}
  • Profile picture of the author daskalos
    Originally Posted by n008 View Post

    When I launched this website two years ago I was naive and had expected traffic to increase much faster than it actually has. I expected social sharing to be more effective too. I have been humbled.

    With few back links and no promotion the website is now, after two years of gradual growth getting up to about 200 users a day, 85% of which is Google organic traffic. The site is ranked ~600,000 on Alexa. 15% of traffic is from USA, another 15% from India, 5% from the UK and the rest is from all over the world. Revenue has been ~$15 per month for the last 6 months.

    It's a CSS generator tool, so users spend most time using the tool's interface on the second page.




    I split the site from one to two main pages on June 22, hence the sudden increase in pageviews and decrease in bounce rate. Originally the tool was on the home page.





    These AdSense stats are typical of the last few months.




    There are two AdSense ads on the home page, one above the fold and one below. And there is a third Adsense ad below the fold on the tool page.

    I'm posting here for feedback on the Analytics and Adsense stats, as I have no idea whether they are normal or not. Is there anything unusual about them that might indicate I've encountered a pitfall? How to go forward?

    One concern / frustration is the majority of Adsense clicks generate tiny amounts, like 1, 5 or 10 cents.

    Any feedback or suggestions appreciated. Please let me know if you need more info. Thank you for reading.

    Nice My friend. You have to target at 75.000 users and around 150.000 - 180.000 pagesviews

    you will have around 40 euros profit/day!
    {{ DiscussionBoard.errors[10169618].message }}
  • Profile picture of the author BAC
    ad placement is the key and traffic country as well as type of allowed ads these kind of few tweaks gives higher cpc ads.
    Signature

    Get Content Targeted Super Real Traffic to Boost your Adsense Revenue!

    {{ DiscussionBoard.errors[10174327].message }}
  • Profile picture of the author RayAcevedo
    Forget about adsense and it's lower payouts, if you can afford to go without payment, then just go with cpa/affiliate offer promotion..
    {{ DiscussionBoard.errors[10174639].message }}
  • Profile picture of the author mrfree2015
    try to change the color and the position of your ads
    {{ DiscussionBoard.errors[10175428].message }}
  • Profile picture of the author PedroKing
    If you know a little about affiliate marketing, just get started with it, you will have much more profit potential..
    {{ DiscussionBoard.errors[10175633].message }}
  • Profile picture of the author mminhajuddin
    Earning good income from adsense you need to create high quality content. And here is not end.. You also need good amount of targeted traffic from search engines.
    When i started my blogging life i tried adsense most of my blog sites. I was not earning more from adsense. I got about 1500 page views daily but only 15-17 add clink. And my cpc was too low- average 24 cents.

    But after some month i increased my adsense revenue about 25%.
    I think keep experiment on it. It will give you good result soon!
    Signature

    Internet Marketer since 3 years. Love to learn always and prefer to share knowledge with others!

    {{ DiscussionBoard.errors[10175674].message }}
    • Profile picture of the author Devilfish168
      Originally Posted by mminhajuddin View Post

      Earning good income from adsense you need to create high quality content. And here is not end.. You also need good amount of targeted traffic from search engines.
      When i started my blogging life i tried adsense most of my blog sites. I was not earning more from adsense. I got about 1500 page views daily but only 15-17 add clink. And my cpc was too low- average 24 cents.

      But after some month i increased my adsense revenue about 25%.
      I think keep experiment on it. It will give you good result soon!
      any pointers to share.

      engima in another thread he guide me a lot and rest of the IM.

      perhaps we can share here.
      {{ DiscussionBoard.errors[10176211].message }}
  • Profile picture of the author Curtis2011
    I suggest adding new revenue sources to your site. If the users are using your tool, they are unlikely to click on Adsense ads.

    Try promoting some relevant products from Amazon or elsewhere on your site next to the tool. Surely there must be products that people using your tool would also be interested in buying.
    {{ DiscussionBoard.errors[10176694].message }}
  • Profile picture of the author KaiUzumaki
    You should switch over to CPA networks where it offers greater profit compared to AdSense. If you can see my attachment the AdSense is in the bottom from all profitable entities.

    If you ever considering to joining CPA network. You can join Blackfox Performance Network, that is not an referral link so just head to the signup page.

    Credits:
    -thanks for Backlinko for the Image
    {{ DiscussionBoard.errors[10209039].message }}
  • Profile picture of the author adnety
    A good ctr is a click to 10 views or at least that rate i had the time i was using adsense for a wallpapers website. The value of a click depends on the content you have on page and the country traffic source.
    {{ DiscussionBoard.errors[10213286].message }}
  • Profile picture of the author hersbear
    It is actually against the TOS to post account stats.
    {{ DiscussionBoard.errors[10214469].message }}
    • Profile picture of the author Devilfish168
      not sure my rate still ok

      very weird also recently

      now I managed to get more than 500 page views

      highest 4k++ 1 dollar + nearly go to 2 dollars


      for my case I feel is the traffic ?

      I curious for those managed to get at least 50 dollars per day how much is your daily traffic? and roughly how many clicks at least per day.
      {{ DiscussionBoard.errors[10214639].message }}
  • Profile picture of the author hannibalee
    Banned
    [DELETED]
    {{ DiscussionBoard.errors[10217804].message }}
    • Profile picture of the author Devilfish168
      Originally Posted by hannibalee View Post

      Daily i've less than 1k visitors from 200~to~800 and i generate from them about 40/50€ a day.
      If i have for example 5k to 10k visitor a day, i guarentee i can make over 500€ a day or maybe more to 1000€ a day.
      bro can share?

      how

      I can managed to get 200 to 800 page view at most 1dollar ++ close to 2 cannot break 2 dollars mark onwards despite some days I can boom to 1k ++ page view per day
      there are clicks on the ad but as we know is random per day
      {{ DiscussionBoard.errors[10217843].message }}
    • Profile picture of the author engineerz1
      Originally Posted by hannibalee View Post

      Daily i've less than 1k visitors from 200~to~800 and i generate from them about 40/50€ a day.
      If i have for example 5k to 10k visitor a day, i guarentee i can make over 500€ a day or maybe more to 1000€ a day.
      But how? what is your niche
      Signature

      Founder of The Master World

      {{ DiscussionBoard.errors[10219001].message }}

Trending Topics