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Average CPC and CPL for Facebook Ad VS Bing Ad VS Adwords?

by JohnVianny
3 replies
Im in IM niche, Email Marketing.

I wanna know what are your typical results using
Bing Ad
Adwords
or Facebook Ad (either promoted post, conversion, etc)?

I mean the cost per click, the cost per conversion / lead for each one?

All the traffic means to be directed to an opt in page.

Thanks
#adwords #average #bing #cpc #cpl #facebook
  • Profile picture of the author DABK
    Meaningless question.

    Adwords is more expensive per click. But that's not relevant, if you convert enough.

    And conversions vary widely from site to site, person to person.

    If I tell you that I know how to invest $1 and get back with AdWords but I know how to get $1 and get back $4 with FaceBook, so what? You don't know anything about how I do either and I'm not going to spend the time to explain. Without a full understanding of my ads, landing pages, etc., it's all meaningless info to you / to anyone.

    Originally Posted by Connann View Post

    Im in IM niche, Email Marketing.

    I wanna know what are your typical results using
    Bing Ad
    Adwords
    or Facebook Ad (either promoted post, conversion, etc)?

    I mean the cost per click, the cost per conversion / lead for each one?

    All the traffic means to be directed to an opt in page.

    Thanks
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  • Profile picture of the author tristatemedia
    just to give an idea, adwords will be more expensive but it is better traffic but more expensive. I am paying about $1.00 for bing in the biz opp niche. you have to keep testing and optimizing to bring down alot cheaper. which AGAIN costs more money. it is always about spending more money to get money.
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    • Profile picture of the author DABK
      You must mean Bing ads cost more per click.

      More expensive would mean you pay more in relation to what you earn.

      If you pay $1 per click with Bing and need 10 clicks to make a sale of $20, your profit is $10.

      If you pay $0.10 per click with FaceBook and need 100 clicks to make a sale of $20, your profit is $10.

      In other words, one is not more expensive than the other.

      If, on the other hand, you pay $1 per click with Bing and need 11 clicks to make a sale of $20, your profit is $9, which means Bing is more expensive than the above FaceBook example.

      Originally Posted by tristatemedia View Post

      just to give an idea, adwords will be more expensive but it is better traffic but more expensive. I am paying about $1.00 for bing in the biz opp niche. you have to keep testing and optimizing to bring down alot cheaper. which AGAIN costs more money. it is always about spending more money to get money.
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