I'm a newbie to doing ads, can anybody link to great sources that could help?
I want to start facebook ads and google adwords but would like a quick rundown of the process and the terms used...
CPA
CPC
CPL...
What do all those mean?
Also, I just ran my first 5$ facebook ad 2 days ago and got one lead off of it! (Does that mean that my cost per lead is 5$?, is that good? what should I be aiming for?)
I have a squeeze/optin page (where I send all the traffic), my ads promote my freeby, and I also have an aweber autoresponder with my product and affilliate links that I promote every 2-3 email...
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