Under the new rules, I would need explicit consent before sending a cookie to EU users, and the cookies are required for Adsense functionality.
In short - if you ask someone 'do you want cookies' a huge percentage will probably say no, which means your ads cannot be displayed.
So this is a huge chunk of revenue lost.
I could jump through all their hoops but it is such a damn headache and frankly I'm over it.
One option I have is to create my own banners etc and send the traffic to clickbank. I already do this and it's pretty good, I am not bound by Google's rules about placement or using arrows etc to get people to notice the ads. I can do this without setting any cookies.
Other options? Tx. Alex.