First time working with HTML5 ads - What are some of your tips & best practices?

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Our designer has put together a mock version of the HTML5 ads. Since this is the first time we've all been involved with them, I was searching for tips/advice/best practices.

It would be a bonus if anyone fancied having a look at our mock design so far.

One of the things I'm weighing up is expandable HTML5 ads vs a set sized ad. Could anyone shed some light on which they think gets the best return?

Thanks!
#ads #html5 #practices #time #tips #working
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  • Profile picture of the author Elisa Martin
    HTML 5 ads and set sized ads both are effective. But it depends upon the target audience and the campaign. Just check it both and then measure which is effective for your campaign.
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