How do you plan your ROI?

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Return on Investment (ROI) continues to be a big challenge in the field of Pay Per Click advertising (PPC). Bid calculation often seems to go wrong for me thereby resulting in poor ROI. Any advice from experienced PPC advertisers here?
#ad networks (cpm/cpl, display) #plan #roi
  • In which platform? I have experience in FB and Twitter
    • [1] reply
    • I need some advice when it comes to a platform like Google Ads.
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  • create a new landing page that has good CTA make sure to have a good quality content make it brief and fast loading.
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    How do you plan your ROI?

    Return on Investment (ROI) continues to be a big challenge in the field of Pay Per Click advertising (PPC). Bid calculation often seems to go wrong for me thereby resulting in poor ROI. Any advice from experienced PPC advertisers here?