PPC>CPA: A microscope to the details

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I have a few questions that perhaps other noobs might too. Hopefully Kenster and others can chime in here. I realize it's pretty extensive, but the information is gold to us noobs, so please help! I think I might start a follow me blog to chart my progress if anyone is interested. The goal is to hit $5k/mo in 45 days or less.

I'm finally at the point where I've allotted a budget, and I'm ready to invest and begin with CPA offers!

Been accepted on the day of application to Neverblue and Clickbooth, and hopefully more will follow in a few days. I understand Neverblue is one of the best networks, so it should be a good start.


1) Are e-mail and zip submit offers dying, rather, is the potential dying?

2) Are rebills still profitable? Allowed on Facebook? Google?

3) What types of offers are out there that DO NOT require a credit card, and ARE NOT zip submits or e-mail submits? Any particular areas (verticals?) that you guys can recommend? If anyone can share campaigns that'd be awesome.

4) How many offers do you guys start with when initially testing?

5) What criteria do you use to choose your first offers? Network-reported EPC? How reliable is their information? If it is reliable, why do people say that you may have to go through lots of different campaigns before finding a successful one?

6) What is the best source to find successful landing pages? Google? Should you just Google the name/details of the CPA offer? How would you know what is successful?

7) What is a bad landing page vs. a good one? How does Google determine this?

8) What are the pros/cons of using Wordpress for landing pages?

9) If Google doesn't like your site, do they ban right away? If they "slap" you, how would you know?

10) When using the Google content network, or anything else really, how many impressions should I wait for before drawing a conclusion? I've seen that a few people have reported 10,000+ impressions and no clicks for something that should be converting well. Why is it that p2y seems to do well with the Wal-Mart offer when others can't seem to get clicks?

11) It seems that some (joelraitt) have found great success with Facebook ads. Do most of you concur? Would this be a good place to start?

12) Has anyone used Etology to drive traffic? Impressions/opinions?
#ad networks (cpm/cpl, display) #details #microscope #ppc&gtcpa #ppc>cpa
  • Awesome questions. I am in the same boat as loybond.
  • I thought other people might have these questions too... Hopefully some of the more experienced members will chime in.
    • [1] reply
    • I have the exact same questions and I am also at the same stage as you and probably have read the same threads also as you, Loybond
      In addition, I'd ask:

      13) How to choose the right bidding price for a product ($1 email submit / $3-$10 lead / $30 risk free trial / more expensive product)? Especially on Facebook.
      14) Examples of in which cases to use a landing page, in which to use direct linking?
      15) What/How you measure with Prosper202?
  • Facebook is a great source of traffic if you pick the right offer. One of the reasons is because your audience can be highly targeted because of the nature of Facebook.

    Example: If the offer details say that it converts best with an audience between 18-21yrs old, then you can laser target this traffic by choosing the ads to display for people within that age group.
    • [1] reply
    • I see that there's tons of information about Adwords etc., but much less about Facebook ads... where would one learn more?





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    PPC>CPA: A microscope to the details

    I have a few questions that perhaps other noobs might too. Hopefully Kenster and others can chime in here. I realize it's pretty extensive, but the information is gold to us noobs, so please help! I think I might start a follow me blog to chart my progress if anyone is interested. The goal is to hit $5k/mo in 45 days or less. I'm finally at the point where I've allotted a budget, and I'm ready to invest and begin with CPA offers!